Own Company Acquisition, Valuation, Funding & Investors

Own Company was acquired by Salesforce for $1.9B in September 2024.

Own Company acquisition price

$1.9B

Acquired by Salesforce · Sep 2024

Cumulative funding Own Company raised

$507M

across 7 funding rounds

Key investors in Own Company

  • Salesforce Ventures
  • Insight Partners
  • Innovation Endeavors
  • Vertex Ventures
  • Horizon Capital
  • Sapphire Ventures
  • Vertex Ventures Israel
  • Tiger Global

Own Company Overview

About Own Company

Own Company is a Boston-headquartered provider of the Own Data Platform, which secures and activates SaaS data from tools like Slack, Salesforce, and Zoom. The platform enables organizations to search, analyze, and govern enterprise knowledge without centralizing sensitive information. Founded in 2021, it serves enterprises with over 1,000 employees and integrates with security frameworks like SOC 2 and GDPR compliance.


Founded

2012

HQ

United StatesEnglewood Cliffs, NJ

Status

Acquired

Customer focus

B2B

Revenue model

Subscription

Valuation

$3.4B (Aug 2021)

Own Company Acquisition

Own Company was acquired by Salesforce for $1.9B on 5 September 2024.

Before the acquisition Own Company had raised $507M across 7 funding rounds.

Own Company, a New Jersey-based provider of data protection and management solutions specializing in Salesforce ecosystems, offers backup, restore, security, compliance, sandbox seeding, archiving, and AI-driven insights from historical data. Salesforce, a leading cloud-based CRM vendor, signed a definitive agreement in September 2024 to acquire Own Company for $1.9 billion in cash, net of its prior ownership of approximately 10% of shares through Salesforce Ventures. The deal enhances Salesforce's platform with Own's capabilities to improve data availability, security, and compliance amid rising AI-driven data protection needs, following its failed $11.2 billion bid for Informatica. Strategic rationale centers on addressing critical data security demands in complex, regulated industries like finance and healthcare, as highlighted by Salesforce executive Steve Fisher and Own CEO Sam Gutmann. The acquisition, Salesforce's largest since Slack in 2020 and ahead of ExactTarget at $2.5 billion, aligns with recent buys of PredictSpring and Tenyx, signaling a return to major M&A after activist investor pressure. Own, founded by Ariel Berkman, Daniel Gershuni, and Eran Cohen, had raised $507.3 million from investors including Tiger Global, BlackRock, and Insight Partners. The transaction closed successfully, with expectations for completion in Salesforce's fiscal Q4 2025 subject to regulatory approvals, without impacting fiscal 2025 guidance or capital returns. It bolsters cyber resilience post-CrowdStrike outages, integrating Own's SaaS data protection into Salesforce's Einstein 1 Platform and Unified Data Services for end-to-end solutions.

Own Company acquisition details
AcquirerDateTypePrice
5 Sep 2024Strategic M&A$1.9B

Own Company Valuation

Own Company is currently valued at $3.4B, based on its Series E in August 2021.

The $240M round was led by Alkeon Capital and B Capital, with participation from Salesforce Ventures, Vertex Ventures, BlackRock, Tiger Global, Sapphire Ventures and 1 other investor.

Own Company's valuation has grown 2.4x from $1.4B at its Series D in January 2021 to $3.4B in August 2021, across 2 priced rounds.

Own Company valuation by funding round

Own Company valuation by funding round
DateStageValuation
Aug 2021Series E$3.4B
Jan 2021Series D$1.4B

Own Company Funding History

Own Company has raised a total of $507M across 7 funding rounds.

Own Company's first fundraising round was a $4M Series A in February 2016. The most recent completed round was a $240M Series E in August 2021.

Own Company funding rounds

Own Company funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Aug 2021Series EAlkeon Capital (lead); B Capital (lead); Salesforce Ventures; Vertex Ventures; BlackRock; Tiger Global; Sapphire Ventures; Insight Partners$240M$3.4BOwn Company (formerly OwnBackup) is a cloud data protection platform specializing in backup and recovery solutions for Salesforce and other cloud applications. The company was founded in 2015 by Ariel Berkman, Ori Yankelev, Sam Gutmann, and Eran Cohen and provides services including cloud data protection, sandbox seeding, and data archiving solutions primarily for enterprise customers. In August 2021, Own Company closed a Series E funding round of $240 million co-led by Alkeon Capital and B Capital Group. The round included secondary investments from BlackRock Private Equity Partners and Tiger Global, with participation from existing investors Insight Partners, Salesforce Ventures, Sapphire Ventures, and Vertex Ventures. This investment resulted in a post-money valuation of $3.35 billion, representing a $2 billion valuation increase from the prior Series D round in January 2021 which valued the company at $1.4 billion. The company had cumulatively raised approximately $507 million across nine funding rounds at the time of this Series E investment. Own Company was serving approximately 4,000 enterprise customers and announced plans to expand its comprehensive backup and recovery solutions to Microsoft Dynamics 365 later in 2021, marking an expansion beyond its core Salesforce-focused platform.
Jan 2021Series DInsight Partners (lead); Salesforce Ventures (lead); Sapphire Ventures (lead); Vertex Ventures; Innovation Endeavors; Horizon Capital$168M$1.4BOwnBackup (also referred to as Own Company in some dossiers) is a cloud data protection platform specializing in secure, automated backups and recovery for SaaS applications, primarily focused on the Salesforce ecosystem. Founded in 2015 and headquartered in Englewood Cliffs, N.J., with operations in Tel Aviv and London, the company serves nearly 3,000 customers across industries including AECOM, Aston Martin, Medtronic, and Zoom. In its most recent quarter before the Series D, OwnBackup added over 400 new customers. On January 28, 2021, OwnBackup raised $167.5 million in a Series D round co-led by Insight Partners, Salesforce Ventures, and Sapphire Ventures, with participation from Innovation Endeavors, Vertex Ventures, and others. This valued the company at $1.4 billion post-money, achieving unicorn status, and brought cumulative funding to over $267.5 million following a $50 million Series C six months prior. The funds were intended to capitalize on the growing Salesforce ecosystem, enhance data protection capabilities, and support rapid growth amid expanding demand for cloud data security. The cloud data security market is projected to reach $70 billion globally by 2025, positioning OwnBackup to expand its automated backup and restore solutions. The company ranked 25th on the 2020 Financial Times Americas’ Fastest Growing Companies list and 79th on the 2020 Deloitte Technology Fast 500. Later in August 2021, OwnBackup raised a $240 million Series E at $3.35 billion valuation, led by Alkeon Capital and B Capital, to broaden support to platforms like Microsoft Dynamics 365.
Jul 2020Series CInsight Partners (lead); Salesforce Ventures; Vertex Ventures; Innovation Endeavors$50M-OwnBackup (Own Company) is a leading cloud backup and disaster recovery platform specializing in securing SaaS and PaaS data, particularly within the Salesforce ecosystem. The company provides automated daily backups and restore capabilities for mission-critical business data across cloud applications. In July 2020, OwnBackup announced a $50 million Series C financing round led by Insight Partners, with participation from Salesforce Ventures and Vertex Ventures. According to company leadership, OwnBackup had added 250 new customers in the prior quarter and reached over 2,000 customers total with 250 employees at the time of the round. The company planned to use the new capital to expand beyond its core Salesforce focus into adjacent ecosystems including Veeva and nCino. Six months after this July 2020 round, in January 2021, OwnBackup closed a $167.5 million Series D financing at a $1.4 billion post-money valuation, led again by Insight Partners alongside Salesforce Ventures and Sapphire Ventures. By the time of the later round, cumulative funding exceeded $267.5 million, demonstrating strong investor confidence. OwnBackup's market traction was reflected in its inclusion on the 2020 Financial Times Americas' Fastest Growing Companies list (ranked 25th) and the Deloitte Technology Fast 500 list (ranked 79th), underscoring triple-digit growth rates over the five years preceding the 2021 announcement.
May 2019Series CInsight Partners (lead); Vertex Ventures (lead); Salesforce Ventures; Innovation Endeavors; Vertex Ventures Israel; Horizon Capital$23M-Own Company (formerly OwnBackup) raised $23.3M in a Series C round in May 2019 led by Insight Partners and Vertex Ventures, with participation from other investors including Horizon Capital, Innovation Endeavors, Salesforce Ventures, and Vertex Ventures Israel. The funding was aimed at supporting rapid expansion and innovation in data protection solutions. This followed prior rounds: $7.5M Series B in July 2017 led by Insight Partners, and $15.5M Series B in April 2018 co-led by Insight Partners and Vertex Ventures to accelerate growth, expand customer base, enhance products, and scale operations. Own Company provides data protection, security, resilience, and compliance solutions for SaaS applications, particularly focused on Salesforce data backup and management. The company empowers organizations to ensure availability, security, and compliance of mission-critical data while enabling deeper insights. By 2019, it had established itself in the growing data protection market, later attracting further investments from Sapphire Ventures and Tiger Global Management. Subsequent developments included a $167.5M Series D in January 2021 led by Insight Partners, Salesforce Ventures, and Sapphire Ventures at a $1.4B valuation, capitalizing on the Salesforce ecosystem. The company raised a total of $507.3M across multiple rounds. In September 2024, Salesforce acquired Own Company for $1.9B to $2.1B, integrating its solutions to enhance data management capabilities.
Apr 2018Series BInsight Partners (lead); Vertex Ventures (lead); Salesforce Ventures; Innovation Endeavors; Eric Schmidt; Vertex Ventures Israel; Horizon Capital$16M-Own Company (OwnBackup) is a cloud data protection platform serving nearly 3,000 customers. The company raised a $50 million financing round six months prior to its Series D announcement, with investors including Innovation Endeavors and Vertex Ventures. The Series D round in 2021 raised $167.5 million co-led by Insight Partners, Salesforce Ventures, and Sapphire Ventures, with participation from Innovation Endeavors, Vertex Ventures, and Oryzn Capital, bringing cumulative funding to over $267.5 million. Insight Partners and Vertex Ventures are noted as lead investors in contexts aligning with the query's investor list, which also includes Eric Schmidt, Horizon Capital, Innovation Endeavors, Salesforce Ventures, and Vertex Ventures Israel. The company was later acquired by Salesforce for $1.9 billion in September 2024, following a $3.35 billion valuation in August 2021.
Jul 2017Series BInsight Partners (lead); Salesforce Ventures; Vintage Investment Partners; Innovation Endeavors; Horizon Capital$8M-Own Company is a software enterprise specializing in cloud data protection solutions. It provides a comprehensive data platform to safeguard and activate SaaS data, featuring cloud-to-cloud backup and restore systems for automated daily backups of SaaS and PaaS data, along with tools for data comparison and restoration to manage data loss and corruption. Own Company raised a Series B round in 2017 with investors including Horizon Capital, Innovation Endeavors, Insight Partners, Salesforce Ventures, and Vintage Investment Partners, led by Insight Partners. The company previously completed a Series A round in 2016. Own Company was later acquired by Salesforce, as noted in Insight Partners' recent exit achievements.
Feb 2016Series AInnovation Endeavors (lead); Salesforce Ventures; Horizon Capital$4M--

Who has invested in Own Company?

13 investors have backed Own Company across its funding rounds, including Salesforce Ventures, Insight Partners, Innovation Endeavors, Vertex Ventures, Horizon Capital and Sapphire Ventures.

Lead investors include Alkeon Capital, B Capital, Insight Partners, Salesforce Ventures, Sapphire Ventures and 2 other investors.


Own Company Investors

Investors in Own Company by funding rounds participated
InvestorHQRoundsRoleFirst check
Salesforce VenturesUnited StatesSan Francisco, CA7LeadFeb 2016
Innovation EndeavorsUnited StatesSan Francisco, CA6LeadFeb 2016
Insight PartnersUnited StatesNew York City, NY6LeadJul 2017
Vertex VenturesSingaporeSingapore5LeadApr 2018
Horizon CapitalIsraelTel Aviv5ParticipantFeb 2016
Vertex Ventures IsraelIsraelTel Aviv2ParticipantApr 2018
Sapphire VenturesUnited StatesAustin, TX2LeadJan 2021
Vintage Investment PartnersIsraelHerzliya1ParticipantJul 2017
Eric SchmidtUnited StatesNew York City, NY1ParticipantApr 2018
BlackRockUnited StatesUnited States1ParticipantAug 2021
Tiger GlobalUnited StatesNew York City, NY1ParticipantAug 2021

This data is available for Pro users. Sign up to see all 13 Own Company investors.

Start Free Trial

Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.

Start Free Trial

Acquisitions by Own Company

Own Company has acquired 2 companies to date.

Last acquisition by Own Company was on August 31st 2021. Own Company acquired RevCult for undisclosed valuation.


Latest Acquisitions by Own Company

RevCult
Nimmetry
Description
RevCult is a San Francisco-headquartered provider of Salesforce security and governance tools, specializing in SaaS Security Posture Management. The platform scans for misconfigurations, monitors user access, and automates compliance reporting for enterprises using Salesforce Sales Cloud and Service Cloud. Clients include Fortune 500 companies managing multi-tenant environments.
Nimmetry is a Singapore-headquartered provider of API-based data integration services. It enables enterprises to connect cloud applications, databases, and on-premise systems for real-time data synchronization and analytics. Clients in e-commerce, finance, and logistics use its platform to automate workflows between tools like Shopify, Salesforce, and custom ERPs.
HQ CountryUnited StatesUnited States
HQ City
San Diego, CA
San Jose, CA
Deal Date31 Aug 20211 Jun 2021
Valuationundisclosedundisclosed
EV/Revenue
EV/EBITDA

This data is available for Pro users. Sign up to see all Own Company acquisitions and their M&A valuation multiples.

Start Free Trial

Own Company Competitors

Own Company competitors include listed companies like Oracle Corp Japan and Nutanix, and private ones like Druva, Redis, WEKA and Dt Dream.

Public and private companies comparable to Own Company
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
DruvaUnited StatesSan Jose, CAPrivate$100M-$2B20.0x
RedisUnited StatesSan Francisco, CAPrivate$35M-$2B-
WEKAUnited StatesSan Jose, CAPrivate$100M-$1.6B16.0x
Dt DreamChinaHangzhouPrivate--$1.5B-
Oracle Corp JapanJapanJapanPublicly listed$1.8B$589M$7.7B3.9x
NutanixUnited StatesUnited StatesPublicly listed$2.5B$230M$19B6.2x

Own Company Public Comps

Own Company is no longer listed, but its public comps include Transwarp, UCloud Technology, ESDS Software, Business-intelligence, SharonAI, VNET Group, C3.ai, TRS Information Technology, Nava and Anterix.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Transwarp$67M($31M)27.5x28.0x(59.8x)-
UCloud Technology$253M$31M7.7x-63.2x-
ESDS Software$49M$25M38.3x13.8x76.7x56.6x
Business-intelligence$389M$54M6.6x5.9x47.7x-
SharonAI$2M($36M)752.3x13.7x(32.7x)46.2x
VNET Group$1.5B$463M4.1x3.7x13.2x11.8x
C3.ai$250M($484M)4.3x4.5x(2.2x)(6.2x)
TRS Information Technology$76M($20M)19.3x19.7x(73.5x)478.8x

This data is available for Pro users. Sign up to see all Own Company competitors and their valuation data.

Start Free Trial

Common questions about Own Company

When was Own Company founded?Own Company was founded in 2012.
Where is Own Company headquartered?Own Company is headquartered in Englewood Cliffs, NJ, United States.
Is Own Company publicly listed?No, Own Company was acquired by Salesforce in September 2024.
Who acquired Own Company?Own Company was acquired by Salesforce in September 2024.
How much was Own Company acquired for?Own Company was acquired for $1.9B in September 2024.
What is Own Company's valuation?Own Company was last valued at $3.4B in its Series E in August 2021.
How much funding has Own Company raised?Own Company has raised $507M across 7 funding rounds.
What was Own Company's last funding round?Own Company's last funding round was a $240M Series E in August 2021, led by Alkeon Capital and B Capital.
Who are Own Company's investors?Own Company's investors include Salesforce Ventures, Innovation Endeavors, Insight Partners, Vertex Ventures, Horizon Capital, Vertex Ventures Israel, Sapphire Ventures, Vintage Investment Partners, Eric Schmidt, BlackRock and 3 others.
Which companies are comparable to Own Company?Companies comparable to Own Company include Druva, Redis, WEKA, Dt Dream, Oracle Corp Japan and Nutanix.
How many companies has Own Company acquired?Own Company has acquired 2 companies, including RevCult and Nimmetry.

See companies similar to Own Company

Start Your
Free Trial Today

Try Multiples for free for 3 days. Got questions or need a demo? Schedule a call with us below.

Start Trial