Hongjiu Fruit Valuation, Funding & Investors

Hongjiu Fruit is valued at $1.1B as of November 2019.

Last Hongjiu Fruit valuation

$1.1B

Series C · Nov 2019

Last Hongjiu Fruit funding round

$71M

Series C · Nov 2019

Cumulative funding Hongjiu Fruit raised

$71M

across 1 funding round

Key investors in Hongjiu Fruit

  • CMC Capital Group

Hongjiu Fruit Overview

About Hongjiu Fruit

Hongjiu Fruit is a Chongqing Yubei-headquartered supply chain provider focused on wholesale distribution of fresh fruits and vegetables. Established in 1987, the company operates multiple sales channels including supermarkets, e-commerce platforms, and direct-to-consumer outlets while developing branded suppliers and integrated fruit supply chain services nationwide in China.


Founded

1987

HQ

ChinaChongqing

Status

Privately held

Customer focus

B2B & B2C

Revenue model

Product sales

Valuation

$1.1B (Nov 2019)

Hongjiu Fruit Valuation

Hongjiu Fruit is currently valued at $1.1B, based on its Series C in November 2019.

The $71M round was led by CMC Capital Group.

Hongjiu Fruit valuation by funding round

Hongjiu Fruit valuation by funding round
DateStageValuation
Nov 2019Series C$1.1B

Hongjiu Fruit Funding History

Hongjiu Fruit has raised a total of $71M across 1 funding round.

Hongjiu Fruit funding rounds

Hongjiu Fruit funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Nov 2019Series CCMC Capital Group (lead)$71M$1.1BHongjiu Fruit, also known as Chongqing Hongjiu Fruit Co., Limited, is China's largest fruit distributor operating across the fruit supply chain, including wholesale of durian, mangosteen, cherries, grapes, and other fruits through distributors, retailers, and supermarkets. The company secured a $71 million Series C round led by CMC Capital Group around November 2019, with a related C+ round in 2020 where Alibaba invested 591 million yuan for an 8% stake, implying a 7.592 billion yuan valuation. In 2019, the company reported revenue of RMB 2,077.697 million, gross profit of RMB 392.94 million (18.9% margin), and profit of RMB 163.09 million. Revenue grew rapidly post-2019, reaching RMB 5,771.391 million in 2020 (177.8% growth), RMB 10,280.074 million in 2021 (78.1% growth), and RMB 15,080.546 million in 2022 (46.7% growth), with gross profit margins of 16.6%, 15.7%, and 17.1% respectively. Profit fluctuated to RMB 2.754 million in 2020 and RMB 292.442 million in 2021, before rising to RMB 1,454.546 million in 2022. The company maintained a leading position with less than 2% market share in China's fresh fruit industry. Proceeds from later IPO in September 2022 at HK$18.7 billion valuation (US$2.38 billion) were allocated to supply chain improvements (45%), branding (22%), digital upgrades (16%), loan repayment (7%), and liquidity (10%). Alibaba became the largest external shareholder at 7.76-8%. Core fruit products sales reached RMB 6,761.6 million in 2022, up 14.4% from 2021, focusing on high-growth categories with over 10% CAGR expected.

Who has invested in Hongjiu Fruit?

1 investor has backed Hongjiu Fruit across its funding rounds, including CMC Capital Group.

Lead investors include CMC Capital Group.


Hongjiu Fruit Investors

Investors in Hongjiu Fruit by funding rounds participated
InvestorHQRoundsRoleFirst check

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Hongjiu Fruit Competitors

Hongjiu Fruit competitors include listed companies like Mezzan Holding, Kernel Holding, Acomo and SOLIBRA Cote d'Ivoire, and private ones like Yijiupi and Shijiazhuang Junlebao Dairy.

Public and private companies comparable to Hongjiu Fruit
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Mezzan HoldingKuwaitKuwaitPublicly listed$966M$114M$1.2B1.5x
Kernel HoldingIndiaIndiaPublicly listed$4.1B$433M$1.5B0.4x
AcomoNetherlandsNetherlandsPublicly listed$1.7B$147M$795M0.7x
YijiupiChinaWuhuPrivate--$1.1B-
SOLIBRA Cote d'IvoireCote d'IvoireCote d'IvoirePublicly listed--$1.1B-
Shijiazhuang Junlebao DairyChinaShijiazhuangPrivate--$1.1B-

Hongjiu Fruit Public Comps

Hongjiu Fruit is still privately-owned, but its public comps include SOLIBRA Cote d'Ivoire, Chang Wah Electromaterials, M. Dias Branco, Mission Produce, Orion Holdings, Isfelag, BellRing Brands, Princes Group, Hagar and Aryzta.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
SOLIBRA Cote d'Ivoire------
Chang Wah Electromaterials$607M$79M1.5x-11.5x-
M. Dias Branco$2B$250M0.5x0.5x4.2x5.0x
Mission Produce$1.4B$104M1.1x1.1x15.4x14.3x
Orion Holdings$2.5B$518M0.9x-4.3x-
Isfelag$214M$52M5.7x-23.6x-
BellRing Brands$2.3B$376M0.9x0.9x5.7x7.3x
Princes Group$2.5B$200M0.3x0.3x3.6x3.3x

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Common questions about Hongjiu Fruit

When was Hongjiu Fruit founded?Hongjiu Fruit was founded in 1987.
Where is Hongjiu Fruit headquartered?Hongjiu Fruit is headquartered in Chongqing, China.
Is Hongjiu Fruit publicly listed?No, Hongjiu Fruit is a private, VC-backed company.
What is Hongjiu Fruit's valuation?Hongjiu Fruit was last valued at $1.1B in its Series C in November 2019.
How much funding has Hongjiu Fruit raised?Hongjiu Fruit has raised $71M across 1 funding round.
What was Hongjiu Fruit's last funding round?Hongjiu Fruit's last funding round was a $71M Series C in November 2019, led by CMC Capital Group.
Who are Hongjiu Fruit's investors?Hongjiu Fruit's investors include CMC Capital Group.
Which companies are comparable to Hongjiu Fruit?Companies comparable to Hongjiu Fruit include Mezzan Holding, Kernel Holding, Acomo, Yijiupi, SOLIBRA Cote d'Ivoire and Shijiazhuang Junlebao Dairy.

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