October 2026
Largest Advertising & Marketing Public Companies in Canada
Benchmark revenue and EBITDA valuation multiples for public comps like
Tiny, Yellow Pages, DataCM, EQ Inc. and Illumin Holdings.
 | Tiny Ltd operates as a technology holding company which acquires majority stakes in businesses. Its investments are predominantly internet and technology-focused, but it also owns businesses in other industries. The company's reportable segments are; Digital Services, Creative Platform, Software, and Apps. Geographically, it generates key revenue from the United States followed by Europe, Asia, Canada, Australasia, and other regions. | $4 | -- | $126M | $236M | 1.6x | 19.5x | ||
| Yellow Pages is a Canadian digital media and marketing company serving local businesses and the consumers searching for them. It operates online properties including YP.ca and Canada411.ca alongside mobile applications and printed directories. Business customers purchase advertising, enhanced listings and digital marketing services to improve their visibility and attract prospective customers. Its services include website production, search engine marketing, search optimization, display advertising and social media campaign management. The NetSync service distributes business information across a network of online properties to keep listings consistent. Yellow Pages produces and manages content such as business profiles, videos and websites for customers that may lack their own marketing resources. Revenue comes from advertising and related marketing services, with digital activities representing the majority of the company's business. | $10 | +22% | $111M | $108M | 0.8x | 4.5x | ||
| DATA Communications Management Corp is a Canadian provider of print and digital solutions, serving brands across industries such as financial services, retail, healthcare, energy, regulated sectors, and the public sector. The company manufactures customized products based on pre-approved customer specifications and also procures and resells products from third-party vendors, including technology-enabled hardware solutions, as requested by clients. It mainly operates in Canada, which generates the majority of its revenue, with additional operations in the United States. | $2 | +72% | $105M | $271M | 0.9x | 6.5x | ||
| EQ Inc is a provider of digital marketing services. The company operates in a single segment, which is to provide real-time technology and analytics to improve performance for web, mobile, social, and video advertising initiatives, and focuses on targeted advertising and incorporates advertising technologies, data analytics, and programmatic media buying capabilities into a single segment. The company generates the highest revenue from Advertising Services, followed by Data sales, which includes fixed CPM data and licenses. | $1 | +0% | $47M | $49M | 6.8x | (129.7x) | ||
| AcuityAds was a Toronto advertising-technology company founded in 2009 and later rebranded as illumin. It developed programmatic media-buying software used by advertisers and agencies to plan, purchase, optimize and measure digital campaigns. The platform processed display, video, mobile and other advertising formats using audience data and automated bidding. AcuityAds earned usage-linked platform and managed-service revenue from business customers and operated as a publicly traded company. It expanded through acquisitions intended to add technology, inventory relationships and geographic distribution. The 2018 ADMAN Media purchase added a European and Latin American video-advertising business to AcuityAds' North American programmatic platform. The listed parent now uses the Illumin Holdings name while continuing to sell advertising-journey and campaign software under the illumin brand. | $0 | -48% | $24M | $3M | 0.0x | (0.4x) | ||
| Hear AtLast Holdings Inc is focused on small-house construction. The Company has formed relationships with more than one builder of these homes as well as a few contractors who can prepare the land and the sites for the small homes to be shipped in and erected. | $0 | -20% | $222K | $222K | - | - | ||
| Median | $1 | +0% | $76M | $78M | 0.9x | 4.5x |
Financial data powered by FactSet and Morningstar. Valuation multiples as of current fiscal year. For more data, start your free trial here.
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