Rula Funding, Investors & Competitors

Rula has raised $111M across 3 funding rounds, most recently a $88M Series B in January 2022.

See full Rula profile

Last Rula funding round

$88M

Series B · Jan 2022

Cumulative funding Rula raised

$111M

across 3 funding rounds

Key investors in Rula

  • Upfront Ventures
  • Wing Venture Capital
  • SemperVirens Venture Capital
  • Meridian Street Capital
  • Tribe Capital
  • Harmony Partners
  • Icon Ventures
  • Jackson Moses

Rula Overview

About Rula

Rula is a behavioral healthcare platform matching patients with therapists and psychiatric providers accepting insurance. The company operates in 40 U.S. states, verifying over 10,000 clinicians for specialties in anxiety, depression, and trauma. Rula integrates with payers like Aetna and Blue Cross Blue Shield to streamline reimbursements and virtual sessions.


Founded

2019

HQ

United StatesLos Angeles, CA

Website

rula.com

Status

Privately held

Customer focus

B2C

Revenue model

Services, Subscription

Rula Funding History

Rula has raised a total of $111M across 3 funding rounds.

Rula's first fundraising round was a $5M seed round in October 2019. The most recent completed round was a $88M Series B in January 2022.

Rula funding rounds

Rula funding rounds
DateStageInvestorsRaised
Jan 2022Series BTribe Capital (lead); Icon Ventures; Upfront Ventures; Harmony Partners; Wing Venture Capital$88M
Apr 2021Series AWing Venture Capital (lead); Meridian Street Capital; Upfront Ventures; SemperVirens Venture Capital; Jackson Moses$18M
Oct 2019SeedUpfront Ventures (lead); Howard Charney; Meridian Street Capital; Amy Shannon; SemperVirens Venture Capital$5M

Who has invested in Rula?

10 investors have backed Rula across its funding rounds, including Upfront Ventures, Wing Venture Capital, SemperVirens Venture Capital, Meridian Street Capital, Tribe Capital and Harmony Partners.

Lead investors include Tribe Capital, Wing Venture Capital and Upfront Ventures.


Rula Investors

Investors in Rula by funding rounds participated
InvestorHQRoundsRoleFirst check
Upfront VenturesUnited StatesLos Angeles, CA3LeadOct 2019
Meridian Street CapitalUnited StatesNew York City, NY2ParticipantOct 2019
SemperVirens Venture CapitalUnited StatesSan Francisco, CA2ParticipantOct 2019
Wing Venture CapitalUnited StatesSan Francisco, CA2LeadApr 2021
Icon VenturesUnited StatesSan Francisco, CA1ParticipantJan 2022
Howard CharneyUnited StatesSan Francisco, CA1ParticipantOct 2019
Tribe CapitalUnited StatesSan Francisco, CA1LeadJan 2022
Amy Shannon--1ParticipantOct 2019

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Rula Competitors

Rula competitors include listed companies like Doximity and Guiyang Longmaster, and private ones like Grow Therapy, Elemy, Doctolib and Cityblock Health.

Public and private companies comparable to Rula
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Grow TherapyUnited StatesNew York City, NYPrivate$1B-$3B-
ElemyUnited StatesSan Francisco, CAPrivate--$1.1B-
DoctolibFranceParisPrivate$400M-$6.4B16.0x
Cityblock HealthUnited StatesNew York City, NYPrivate--$5.7B-
DoximityUnited StatesUnited StatesPublicly listed$645M$229M$4.7B6.2x
Guiyang LongmasterChinaChinaPublicly listed$44M$5M$482M-

Rula Public Comps

Rula is still privately-owned, but its public comps include Humana Inc., IQVIA, Veeva, IDEXX Laboratories, Roper Technologies, GE HealthCare, ICON plc, Pro Medicus, United Imaging and Max Healthcare Institute.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Humana Inc.$130B$3B0.4x0.3x17.8x16.6x
IQVIA$16B$3.4B3.6x3.4x17.2x14.8x
Veeva$3.2B$965M11.1x10.2x36.9x22.4x
IDEXX Laboratories$4.3B$1.5B9.5x8.9x27.1x24.9x
Roper Technologies$7.9B$3.2B6.1x5.7x15.2x14.6x
GE HealthCare$21B$3.7B1.8x1.8x10.1x10.0x
ICON plc$8.3B$816M1.9x1.9x19.2x11.3x
Pro Medicus$186M$147M66.6x62.7x84.4x77.6x

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Common questions about Rula

When was Rula founded?Rula was founded in 2019.
Where is Rula headquartered?Rula is headquartered in Los Angeles, CA, United States.
Is Rula publicly listed?No, Rula is a private, VC-backed company.
How much funding has Rula raised?Rula has raised $111M across 3 funding rounds.
What was Rula's last funding round?Rula's last funding round was a $88M Series B in January 2022, led by Tribe Capital.
Who are Rula's investors?Rula's investors include Upfront Ventures, Meridian Street Capital, SemperVirens Venture Capital, Wing Venture Capital, Icon Ventures, Howard Charney, Tribe Capital, Amy Shannon, Harmony Partners and Jackson Moses.
Which companies are comparable to Rula?Companies comparable to Rula include Grow Therapy, Elemy, Doctolib, Cityblock Health, Doximity and Guiyang Longmaster.

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