Novel Capital Funding, Investors & Competitors

Novel Capital has raised $130M across 2 funding rounds, most recently a $15M seed round in May 2024.

Last Novel Capital funding round

$15M

Seed · May 2024

Cumulative funding Novel Capital raised

$130M

across 2 funding rounds

Key investors in Novel Capital

  • Gaingels
  • Ulu Ventures
  • IGNIA
  • MatterScale Ventures

Novel Capital Overview

About Novel Capital

Novel Capital provides non-dilutive revenue-based financing to B2B SaaS companies. The San Francisco-headquartered platform assesses ARR and growth metrics to offer capital from $500K to $25M. Founded in 2021, it serves over 200 portfolio companies including Gong and Drata, delivering funds within days alongside SaaS benchmarks and growth playbooks.


Founded

2021

HQ

United StatesKansas City, KS

Status

Privately held

Customer focus

B2B

Revenue model

Services

Novel Capital Funding History

Novel Capital has raised a total of $130M across 2 funding rounds.

Novel Capital's first fundraising round was a $115M seed round in March 2022. The most recent completed round was a $15M seed round in May 2024.

Novel Capital funding rounds

Novel Capital funding rounds
DateStageInvestorsRaisedDeal Summary
May 2024SeedIGNIA (lead); Ulu Ventures (lead); MatterScale Ventures; Gaingels$15MNovel Capital is a fintech platform headquartered in Overland Park, Kansas, that provides capital intelligence and revenue-based financing solutions to SaaS founders. The platform leverages AI and real-time data to help tech companies optimize their capital stack through non-dilutive financing, offering services including a CEO Dashboard for metrics tracking, a Valuation Tool for benchmarking against thousands of software companies, and VentureMatch, which connects founders with over 100 VC firms for equity financing. In May 2024, Novel announced a $15 million oversubscribed Pre-Series A funding round co-led by IGNIA Partners and Ulu Ventures, with participation from MatterScale, Gaingels, and existing investors, bringing total funding to over $130 million since the company's 2021 founding. At the time of the round, Novel reported 120% year-over-year revenue growth in Q1 2024, had served over 350 SaaS companies, and had distributed more than $100 million in non-dilutive capital. The company projected doubling its growth in the year ahead and reaching profitability within 18 months following the funding announcement.
Mar 2022Seed-$115MNovel Capital, a Kansas City-based fintech founded in 2020, emerged from stealth on March 17, 2022, announcing $115 million in initial equity and debt funding to provide revenue-based financing to growing software companies. The platform offers non-dilutive capital without equity dilution, personal guarantees, or collateral, using an online system where entrepreneurs connect financials and bank accounts for quick assessment of funding eligibility based on recurring revenue metrics. Products include up to 30% of expected annual revenue in exchange for a percentage of future monthly revenue, or access to future subscription revenue for an upfront fee, aimed at bridging funding rounds, accelerating growth, supporting new customers, or smoothing cash flow. By the time of the announcement, Novel Capital had already funded 55 companies across various verticals. Co-founders Carlos Antequera (CEO, former edtech SaaS CEO) and Keith Harrington (COO, former VC) emphasized the platform's role in addressing capital gaps for SaaS firms with predictable revenue but limited access to traditional VC or bank debt. The funding supports scaling the platform to help B2B SaaS startups leverage non-dilutive capital for faster growth and market opportunities. In a later May 2024 pre-Series A round, Novel raised an oversubscribed $15 million co-led by IGNIA Partners and Ulu Ventures, bringing total funding over $130 million. This supported expansion of its Capital Intelligence platform, including CEO Dashboard for real-time metrics, Valuation Tool benchmarking against 30k startups, and VentureMatch for VC intros. By then, Novel had worked with over 350 SaaS companies, provided more than $100 million in non-dilutive funding, and reported over 120% year-over-year revenue growth in Q1 2024, projecting doubled growth and profitability within 18 months.

Who has invested in Novel Capital?

4 investors have backed Novel Capital across its funding rounds, including Gaingels, Ulu Ventures, IGNIA and MatterScale Ventures.

Lead investors include IGNIA and Ulu Ventures.


Novel Capital Investors

Investors in Novel Capital by funding rounds participated
InvestorHQRoundsRoleFirst check
MatterScale VenturesUnited StatesNew York City, NY1ParticipantMay 2024
Ulu VenturesUnited StatesSan Francisco, CA1LeadMay 2024

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Investments by Novel Capital

Novel Capital has invested in 2 companies to date.

Latest investment by Novel Capital was on September 1st 2020. Novel Capital invested in Wisboo in their $1M Seed round.


Latest Investments by Novel Capital

Wisboo
Gobel Group
Description
-
Gobel Group is a healthcare consulting firm delivering philanthropy programs for hospitals and health systems. Services encompass grateful patient programs, clinician engagement training, major gifts strategies, and fundraising campaigns. The company equips clients with technology for donor tracking and relationship management, focusing on partnerships with physicians and nurses across the United States.
HQ CountryArgentinaUnited States
HQ City
-
Philadelphia, PA
Deal Date1 Sep 20201 Nov 2019
RoundSeedSeed
Raised$1M$2M
InvestorsNicolás Kogan; La Turbina; Morro Ventures; Accel; Startupbootcamp; Spring Capital-
Valuation$7Mundisclosed
EV/Revenue
EV/EBITDA

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Novel Capital Competitors

Novel Capital competitors include listed companies like Bajaj Finance, Tata Capital, Mitsubishi HC Capital and Muthoot Finance, and private ones like JD Digits and Creditas Financial.

Public and private companies comparable to Novel Capital
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Bajaj FinanceIndiaIndiaPublicly listed$5.2B$2.7B$66B16.6x
JD DigitsChinaBeijingPrivate--$18B-
Tata CapitalIndiaIndiaPublicly listed$3.1B$759M$15B20.8x
Mitsubishi HC CapitalJapanJapanPublicly listed$14B$4.2B$13B5.0x
Muthoot FinanceIndiaIndiaPublicly listed$2.1B$1.4B$12B13.5x
Creditas FinancialCayman IslandsGeorge TownPrivate$200M-$4.8B24.0x

Novel Capital Public Comps

Novel Capital is still privately-owned, but its public comps include Bajaj Finance, Tata Capital, Mitsubishi HC Capital, Muthoot Finance, Aditya Birla Capital, Chailease Holding, Credit Acceptance, Blue Owl Capital Corp., Piramal Finance and Mahindra Finance.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Bajaj Finance$5.2B$2.7B19.8x16.6x37.3x29.7x
Tata Capital$3.1B$759M12.2x20.8x49.8x-
Mitsubishi HC Capital$14B$4.2B5.0x5.0x17.2x20.9x
Muthoot Finance$2.1B$1.4B12.3x13.5x19.1x18.4x
Aditya Birla Capital$4.8B$1.8B6.2x29.8x16.5x40.5x
Chailease Holding$707M($1.1B)34.4x7.8x(21.2x)19.6x
Credit Acceptance$2.3B$565M5.4x5.7x22.0x-
Blue Owl Capital Corp.$1.7B-7.9x8.1x--

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Common questions about Novel Capital

When was Novel Capital founded?Novel Capital was founded in 2021.
Where is Novel Capital headquartered?Novel Capital is headquartered in Kansas City, KS, United States.
Is Novel Capital publicly listed?No, Novel Capital is a private, VC-backed company.
How much funding has Novel Capital raised?Novel Capital has raised $130M across 2 funding rounds.
What was Novel Capital's last funding round?Novel Capital's last funding round was a $15M seed round in May 2024, led by IGNIA and Ulu Ventures.
Who are Novel Capital's investors?Novel Capital's investors include MatterScale Ventures, Ulu Ventures, Gaingels and IGNIA.
Which companies are comparable to Novel Capital?Companies comparable to Novel Capital include Bajaj Finance, JD Digits, Tata Capital, Mitsubishi HC Capital, Muthoot Finance and Creditas Financial.
How many companies has Novel Capital invested in?Novel Capital has invested in 2 companies, including Wisboo and Gobel Group.
What was Novel Capital's last investment?In September 2020, Novel Capital invested in Wisboo's $1M seed round alongside Nicolás Kogan, La Turbina, Morro Ventures and 3 other investors.

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