- Companies
- Gage Cannabis
Gage Cannabis Acquisition, Valuation, Funding & Investors
Gage Cannabis was acquired by TerrAscend for $545M in September 2021, a 6.7x multiple on $82M of revenue.
Gage Cannabis revenue at acquisition
$82M
Last twelve months · Sep 2021
Gage Cannabis revenue multiple at acquisition
6.7x
EV/Revenue · Sep 2021
Cumulative funding Gage Cannabis raised
$10M
across 1 funding round
About Gage Cannabis
Gage Cannabis Co. is a vertically integrated cannabis operator in Michigan with cultivation facilities in St. Clair and Armada, processing centers, and 23 retail dispensaries statewide including Detroit and Ferndale. Founded in 2019 and headquartered in East Lansing, it distributes products from global brands such as Cookies, Runtz, and STIIIZY through Gage-branded stores and wholesale channels.
Founded
2012
HQ
Website
Status
Acquired
Customer focus
B2B & B2C
Revenue model
Product sales
Revenue
$82M (Sep 2021)
Valuation
$545M (acquired Sep 2021)
Gage Cannabis Acquisition
Gage Cannabis was acquired by TerrAscend for $545M on 1 September 2021.
The acquisition price implies a 6.7x revenue multiple on $82M of revenue.
Before the acquisition Gage Cannabis had raised $10M across 1 funding round.
TerrAscend announced its acquisition of Gage Cannabis (Gage Growth Corp.), a leading Michigan-based cannabis operator, in a stock-for-stock transaction valued at approximately $545 million USD (or C$700 million equivalent) based on August 31, 2021 closing prices. Gage shareholders received 0.3001 TerrAscend shares per Gage share, implying $2.11 per Gage share, an 18% premium. The deal expanded TerrAscend's footprint to include Michigan, the third-largest U.S. cannabis market with over $2 billion annualized sales, adding Gage's 10 dispensaries, cultivation facilities, and contract grows to TerrAscend's operations in five states and Canada. Gage was recognized for its premium brands through exclusive licensing deals with Cookies, SLANG Worldwide (Khalifa Kush), Blue River, and Pure Beauty, superior flower genetics, and top retail metrics like high basket sizes and 50%+ premium pricing over Michigan averages. The combined entity operated 7 cultivation/processing facilities and 23-25 dispensaries, emphasizing vertical integration, efficient operations, and market leadership. Gage raised $55 million in senior secured debt pre-close, contributing to a $72.3 million pro forma cash position alongside TerrAscend's $103 million cash as of September 30, 2021. The transaction, structured as a court-approved plan of arrangement under the Canada Business Corporations Act, closed on March 10, 2022, creating a stronger platform for growth in core markets with aligned management teams focused on high-quality products and consumer-centric retail.
| Acquirer | Date | Type | Price | EV/Revenue |
|---|---|---|---|---|
| 1 Sep 2021 | Strategic M&A | $545M | 6.7x |
Gage Cannabis Funding History
Gage Cannabis has raised a total of $10M across 1 funding round.
Gage Cannabis funding rounds
| Date | Stage | Investors | Raised | Deal Summary |
|---|---|---|---|---|
| Dec 2020 | Series A | JW Asset Management (lead) | $10M | Gage Cannabis Co., a cannabis brand and operator in Michigan, secured a minimum US$20 million investment from funds advised by JW Asset Management, LLC, as part of its Regulation A, Tier 2 equity financing announced on December 16, 2020. The investment was at US$1.75 per share, with the first tranche of approximately US$10 million received and the remainder expected by year-end 2020. In consideration, Gage agreed to issue warrants exercisable at US$2.60 per subordinate voting share. JW Asset Management, active in the cannabis sector since 2014, aimed to support Gage's expansion of retail and cultivation operations, accretive acquisitions, and leadership in Michigan's market. |
Who has invested in Gage Cannabis?
1 investor has backed Gage Cannabis across its funding rounds, including JW Asset Management.
Lead investors include JW Asset Management.
Gage Cannabis Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
This data is available for Pro users. Sign up to see all 1 Gage Cannabis investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialGage Cannabis Competitors
Gage Cannabis competitors include listed companies like Tilray Brands, Vireo Growth, Verano Holdings and Canopy Growth, and private ones like Jane Technologies and LeafLink.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Publicly listed | $915M | $3M | $553M | 0.7x | ||
| Private | - | - | $592M | - | ||
| Publicly listed | $269M | $12M | $616M | 1.6x | ||
| Publicly listed | $822M | $24M | $441M | 1.0x | ||
| Publicly listed | $204M | ($142M) | $397M | 1.6x | ||
| Private | $6M | - | $760M | 126.7x |
Gage Cannabis Public Comps
Gage Cannabis is no longer listed, but its public comps include Tilray Brands, Vireo Growth, Verano Holdings, Canopy Growth, Glass House Brands, SNDL, Cresco Labs, Aurora Cannabis, High Tide and TerrAscend.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $915M | $3M | 0.8x | 0.7x | 218.8x | 10.7x | |||
| $269M | $12M | 3.7x | 1.6x | 81.7x | 7.4x | |||
| $822M | $24M | 1.0x | 1.0x | 36.4x | 4.0x | |||
| $204M | ($142M) | 1.7x | 1.6x | (2.5x) | (40.4x) | |||
| $182M | $6M | 4.9x | 4.6x | 162.4x | 36.6x | |||
| $678M | $29M | 0.5x | 0.5x | 11.2x | 8.2x | |||
| $656M | $17M | 1.1x | 1.1x | 44.8x | 5.0x | |||
| $230M | ($33M) | 0.8x | 0.9x | (5.7x) | 7.1x | |||
This data is available for Pro users. Sign up to see all Gage Cannabis competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Gage Cannabis
| When was Gage Cannabis founded? | Gage Cannabis was founded in 2012. |
| Where is Gage Cannabis headquartered? | Gage Cannabis is headquartered in Detroit, MI, United States. |
| Is Gage Cannabis publicly listed? | No, Gage Cannabis was acquired by TerrAscend in September 2021. |
| Who acquired Gage Cannabis? | Gage Cannabis was acquired by TerrAscend in September 2021. |
| How much was Gage Cannabis acquired for? | Gage Cannabis was acquired for $545M in September 2021, a 6.7x revenue multiple. |
| How much funding has Gage Cannabis raised? | Gage Cannabis has raised $10M across 1 funding round. |
| What was Gage Cannabis' last funding round? | Gage Cannabis' last funding round was a $10M Series A in December 2020, led by JW Asset Management. |
| Who are Gage Cannabis' investors? | Gage Cannabis' investors include JW Asset Management. |
| Which companies are comparable to Gage Cannabis? | Companies comparable to Gage Cannabis include Tilray Brands, Jane Technologies, Vireo Growth, Verano Holdings, Canopy Growth and LeafLink. |
See companies similar to Gage Cannabis
Start Your
Free Trial Today
Try Multiples for free for 3 days. Got questions or need a demo? Schedule a call with us below.




