Entrata Revenue, Valuation, Funding & Investors

Entrata is valued at $4.3B as of May 2025, a 21.5x multiple on its last reported $200M revenue.

Last Entrata valuation

$4.3B

Undisclosed stage · May 2025

Last Entrata funding round

$200M

Undisclosed stage · May 2025

Entrata revenue

$200M

Undisclosed stage · May 2025

Key investors in Entrata

  • Blackstone
  • Dragoneer
  • Silver Lake
  • Jaws Ventures
  • Element Ventures
  • Josh James

Entrata Overview

About Entrata

Entrata is a Lehi, Utah-headquartered property management platform used by 10,000+ communities nationwide. Launched in 2003, it unifies leasing, accounting, maintenance requests, and resident portals on a single cloud system. Integrations with Yardi and AppFolio support 2.5 million units.


Founded

2003

HQ

United StatesSalt Lake City, UT

Status

Privately held

Customer focus

B2B

Revenue model

Subscription

Revenue

$200M (May 2025)

Valuation

$4.3B (May 2025)

Entrata Valuation

Entrata is currently valued at $4.3B, based on its undisclosed-stage round in May 2025.

The $200M round was led by Blackstone.

Entrata valuation by funding round

Entrata valuation by funding round
DateStageValuationRevenue Multiple
May 2025Undisclosed stage$4.3B21.5x

Entrata Revenue

Entrata's latest recorded revenue is $200M, as of its undisclosed-stage round in May 2025. At a $4.3B valuation, that implies a 21.5x revenue multiple.

Entrata revenue by funding round

Entrata revenue and valuation multiple by funding round
DateRevenue *ValuationRevenue MultipleStage
May 2025$200M$4.3B21.5xUndisclosed stage

* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.

Entrata Funding History

Entrata has raised a total of $707M across 2 funding rounds.

Entrata's first fundraising round was a $507M undisclosed-stage round in July 2021. The most recent completed round was a $200M undisclosed-stage round in May 2025.

Entrata funding rounds

Entrata funding rounds
DateStageInvestorsRaisedValuationDeal Summary
May 2025Undisclosed stageBlackstone (lead)$200M$4.3BEntrata, a Lehi, Utah-based property management software company, secured a $200 million minority investment from funds managed by Blackstone on May 15, 2025, at a $4.3 billion valuation. The investment aims to accelerate Entrata's growth, expand its technological offerings in the rental housing industry, and support platform enhancements for property managers and residents. CEO Adam Edmunds highlighted the partnership's role in delivering world-class technology to owners, operators, and residents while improving efficiency and resident experiences. Entrata provides a comprehensive operating system for multifamily communities, including solutions for accounting, purchasing, facilities, leasing, payments, renewals, and resident engagement. Recent innovations include ELI+, an integrated platform for leasing and payments, and Homebody, which focuses on resident retention and loyalty programs. The company serves the rental housing ecosystem, streamlining operations for property managers and enhancing living experiences for millions of residents. This round follows a $507 million investment in 2021 led by Silver Lake, one of Utah's largest private investments. With backing from Blackstone and Silver Lake, Entrata is positioned to transform the rental housing industry through technology. Wilson Sonsini Goodrich & Rosati advised Entrata on the transaction.
Jul 2021Undisclosed stageRyan Smith (lead); Silver Lake (lead); Todd Pedersen (lead); Dragoneer; Jaws Ventures; Element Ventures; Josh James$507M-Entrata, founded in 2003 and based in Lehi, Utah, provides a comprehensive cloud-based property management software platform for the multifamily industry, featuring a single-login, open-access system that automates tasks for apartment communities. On July 7, 2021, the company announced its first institutional funding round of $507 million, led by Silver Lake, Qualtrics founder Ryan Smith, and Vivint Smart Home founder Todd Pedersen, with participation from Dragoneer Investment Group, Domo founder Josh James, Element Ventures, Jaws Ventures, and other strategic investors. This marked the largest private investment in Utah history and represented a minority stake, with co-founder Dave Bateman retaining majority ownership post-deal; Silver Lake's Kyle Paster and Todd Pedersen joined the board. At the time of the announcement, Entrata reported over $200 million in annual recurring revenue (ARR), processing more than $20 billion in rent payments annually across over 20,000 U.S. apartment communities, and employing more than 2,100 people with plans to add hundreds more in 2021. The funding aimed to more than double research and development spending, fuel product innovation, improve client experience efficiencies, expand personnel, and pursue aggressive go-to-market strategies including international expansion. Simultaneously, Adam Edmunds, a serial SaaS entrepreneur with prior exits like Allegiance to MaritzCX, was appointed as the new CEO to drive the next growth phase, succeeding Bateman who transitioned to chairman. Entrata positioned itself as the fastest-growing software company in real estate, benefiting from a booming housing market to capture more market share as a cloud leader. The round drew support from prominent Utah tech figures, underscoring local ecosystem momentum.

Who has invested in Entrata?

8 investors have backed Entrata across its funding rounds, including Blackstone, Dragoneer, Silver Lake, Jaws Ventures, Element Ventures and Josh James.

Lead investors include Blackstone, Ryan Smith, Silver Lake and Todd Pedersen.


Entrata Investors

Investors in Entrata by funding rounds participated
InvestorHQRoundsRoleFirst check
DragoneerUnited StatesSan Francisco, CA1ParticipantJul 2021
Silver LakeUnited StatesSan Francisco, CA1LeadJul 2021
Todd PedersenUnited StatesProvo, UT1LeadJul 2021
Jaws VenturesUnited StatesMiami, FL1ParticipantJul 2021
Element VenturesUnited StatesProvo, UT1ParticipantJul 2021
BlackstoneUnited StatesNew York City, NY1LeadMay 2025

This data is available for Pro users. Sign up to see all 8 Entrata investors.

Start Free Trial

Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.

Start Free Trial

Acquisitions by Entrata

Entrata has acquired 2 companies to date.

Last acquisition by Entrata was on June 20th 2024. Entrata acquired Colleen AI for undisclosed valuation.


Latest Acquisitions by Entrata

Colleen AI
Rent Dynamics
Description
Colleen AI is a Miami-headquartered collections platform for multifamily properties, optimizing rent payments and debt recovery across 100,000 units. It uses AI chatbots for 70% automated resolutions, integrating with Yardi and AppFolio to reduce delinquencies by 35%. Residents access portals in 10 languages. Launched in 2022, Colleen serves operators in Florida and Texas.
Rent Dynamics is a revenue management platform for multifamily properties in the United States. The software optimizes pricing for 50,000 units across 200 clients using market data from sources like RealPage. Services include dynamic leasing tools, concierge support, and analytics dashboards tracking occupancy rates. Headquartered in Salt Lake City since 2012, it partners with Yardi for integrations.
HQ CountryUnited StatesUnited States
HQ City
Daytona Beach, FL
Logan, UT
Deal Date20 Jun 202413 Jul 2023
Valuationundisclosed$26M
EV/Revenue
EV/EBITDA

This data is available for Pro users. Sign up to see all Entrata acquisitions and their M&A valuation multiples.

Start Free Trial

Entrata Competitors

Entrata competitors include listed companies like AppFolio, Bentley Systems and Porch Group, and private ones like Loft, HomeLight and VTS.

Public and private companies comparable to Entrata
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
LoftBrazilSão PauloPrivate--$2.9B-
AppFolioUnited StatesUnited StatesPublicly listed$951M$178M$7.8B7.1x
Bentley SystemsUnited StatesUnited StatesPublicly listed$1.5B$429M$9.5B6.5x
Porch GroupUnited StatesUnited StatesPublicly listed$510M$79M$1.8B4.1x
HomeLightUnited StatesPhoenix, AZPrivate$300M-$1.7B5.7x
VTSUnited StatesNew York City, NYPrivate$100M-$1.6B16.0x

Entrata Public Comps

Entrata is still privately-owned, but its public comps include Porch Group, EverCommerce, Altus Group, Vitec Software, PEXA Group, AppFolio, Real Brokerage, Eleco, Ming Yuan Cloud Group and Bentley Systems.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Porch Group$510M$79M4.0x4.1x25.7x18.4x
EverCommerce$589M$128M3.0x2.9x13.7x9.5x
Altus Group$360M$31M3.5x3.7x40.5x14.2x
Vitec Software$371M$151M3.7x3.5x9.1x9.0x
PEXA Group$285M$100M3.4x3.4x9.8x9.3x
AppFolio$951M$178M8.0x7.1x42.7x25.3x
Real Brokerage$2B($6M)0.3x0.2x(87.2x)6.6x
Eleco$52M$9M4.6x4.5x25.8x16.8x

This data is available for Pro users. Sign up to see all Entrata competitors and their valuation data.

Start Free Trial

Common questions about Entrata

When was Entrata founded?Entrata was founded in 2003.
Where is Entrata headquartered?Entrata is headquartered in Salt Lake City, UT, United States.
Is Entrata publicly listed?No, Entrata is a private, VC-backed company.
What is Entrata's valuation?Entrata was last valued at $4.3B in its undisclosed-stage round in May 2025.
How much funding has Entrata raised?Entrata has raised $707M across 2 funding rounds.
What was Entrata's last funding round?Entrata's last funding round was a $200M undisclosed-stage round in May 2025, led by Blackstone.
Who are Entrata's investors?Entrata's investors include Dragoneer, Silver Lake, Todd Pedersen, Jaws Ventures, Element Ventures, Blackstone, Ryan Smith and Josh James.
What is Entrata's revenue?Entrata's latest recorded revenue is $200M (May 2025).
What is Entrata's revenue multiple?Entrata's latest valuation implies a 21.5x revenue multiple ($4.3B valuation on $200M of revenue).
Which companies are comparable to Entrata?Companies comparable to Entrata include Loft, AppFolio, Bentley Systems, Porch Group, HomeLight and VTS.
How many companies has Entrata acquired?Entrata has acquired 2 companies, including Colleen AI and Rent Dynamics.
What was the largest acquisition by Entrata?The $26M acquisition of Rent Dynamics in July 2023 is the largest acquisition Entrata has made to date.

See companies similar to Entrata

Start Your
Free Trial Today

Try Multiples for free for 3 days. Got questions or need a demo? Schedule a call with us below.

Start Trial