atVenu Funding, Investors & Competitors

atVenu has raised $161M across 3 funding rounds, most recently a $130M undisclosed-stage round in October 2024.

Last atVenu funding round

$130M

Undisclosed stage · Oct 2024

Cumulative funding atVenu raised

$161M

across 3 funding rounds

Key investors in atVenu

  • Real Ventures
  • Tom Williams
  • Sixth Street
  • Heron Rock Fund
  • Frontier Growth
  • Arba Seed Investment Group
  • Bill Silva Ventures

atVenu Overview

About atVenu

atVenu is a mobile data platform for professional merchandising teams that captures real-time field metrics on inventory, sales, and costs to replace spreadsheets. Merchandisers log store visits, product placements, and performance data via apps, enabling management to track routes, calculate margins, and distribute insights instantly for better earnings control.


Founded

2012

HQ

United StatesLos Angeles, CA

Website

atvenu.com

Status

Privately held

Customer focus

B2B

Revenue model

Subscription

atVenu Funding History

atVenu has raised a total of $161M across 3 funding rounds.

atVenu's first fundraising round was a $1M seed round in February 2014. The most recent completed round was a $130M undisclosed-stage round in October 2024.

atVenu funding rounds

atVenu funding rounds
DateStageInvestorsRaisedDeal Summary
Oct 2024Undisclosed stageSixth Street (lead)$130MatVenu is a California-based live event software and payments platform founded in 2012 that manages commerce operations for music festivals, sporting events, and concerts. The company processes over $1.6 billion in merchandise and food and beverage sales annually across approximately 125,000 events globally, maintaining its position as the industry standard in music merchandise while expanding into sports and other event verticals. In October 2024, Sixth Street Growth made a $130 million equity investment in atVenu, with the deal closing on October 4, 2024. Sixth Street declined to disclose the specific equity stake percentage, though the firm characterized it as a "meaningful stake" and noted that some early investors exited in the transaction. atVenu had previously raised approximately $38 million in funding, including a $30 million round from Frontier Growth in 2022, with other investors including FJ Labs and Tekton Ventures. The investment from Sixth Street Growth aims to accelerate atVenu's expansion into new markets beyond music merchandise, including sports and food and beverage sectors, building on the company's historical growth trajectory. Sixth Street Growth is the dedicated growth investing platform of Sixth Street, which manages over $80 billion in assets under management and committed capital and has invested more than $10 billion across more than 70 companies through its Growth franchise since inception.
Sep 2022Undisclosed stageFrontier Growth (lead)$30MatVenu, founded in 2012, is a SaaS point-of-sale and payment processing platform serving the live events industry. The company provides integrated payment solutions, inventory management, automated reporting, and financial settlement tools to artists, merchandisers, record labels, venue operators, promoters, and food and beverage concessionaires. atVenu's platform manages over 125,000 shows annually, ranging from small club events to large stadium venues and festivals, and processes over $1 billion in merchandise, food, and beverage payments annually. In September 2022, atVenu announced a $30 million minority growth investment from Frontier Growth, a Charlotte-based software-focused private equity firm managing approximately $1.8 billion in assets under management. The capital was intended to support the company's expansion into international markets including the United Kingdom and Canada, deepen relationships with existing clients, and develop new product categories. The investment marked recognition of atVenu's innovation in the live events payment space, including features such as QR code-based mobile ordering with customized fulfillment and RFID payment capabilities. Frontier Growth partner Andrew Lindner joined atVenu's board of directors as part of the investment. The firm was attracted to atVenu's commitment to its customers and its modern technology approach to transforming how the live events market conducts business. Co-founder and CEO Derek Ball highlighted the timing of the investment as coinciding with the company's accelerating growth trajectory, while co-founder Ben Brannen emphasized Frontier Growth's resources and experience as valuable additions to the team.
Feb 2014SeedReal Ventures (lead); Tom Williams; Heron Rock Fund; Bill Silva Ventures; Arba Seed Investment Group$1M-

Who has invested in atVenu?

7 investors have backed atVenu across its funding rounds, including Real Ventures, Tom Williams, Sixth Street, Heron Rock Fund, Frontier Growth and Arba Seed Investment Group.

Lead investors include Sixth Street, Frontier Growth and Real Ventures.


atVenu Investors

Investors in atVenu by funding rounds participated
InvestorHQRoundsRoleFirst check
Tom WilliamsUnited StatesSan Francisco, CA1ParticipantFeb 2014
Heron Rock FundCanadaOttawa1ParticipantFeb 2014
Real VenturesCanadaMontreal1LeadFeb 2014
Sixth StreetUnited StatesSan Francisco, CA1LeadOct 2024
Bill Silva VenturesUnited StatesLos Angeles, CA1ParticipantFeb 2014

This data is available for Pro users. Sign up to see all 7 atVenu investors.

Start Free Trial

Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.

Start Free Trial

atVenu Competitors

atVenu competitors include listed companies like Toast, Shiji Group and Newland Digital Tech, and private ones like Replit, Chowbus and SpotOn.

Public and private companies comparable to atVenu
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
ToastUnited StatesUnited StatesPublicly listed$6.2B$359M$18B2.3x
ReplitUnited StatesSan Francisco, CAPrivate$1B-$9B9.0x
ChowbusUnited StatesChicago, ILPrivate$120M-$4.2B35.0x
SpotOnUnited StatesSan Francisco, CAPrivate--$3.6B-
Shiji GroupChinaChinaPublicly listed$416M$21M$3.1B6.2x
Newland Digital TechChinaChinaPublicly listed$1.3B$189M$3B1.5x

atVenu Public Comps

atVenu is still privately-owned, but its public comps include Toast, Shiji Group, Newland Digital Tech, Agilysys, Vusion, Pine Labs, Diebold Nixdorf, Nayax, Lightspeed Commerce and NCR Voyix.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Toast$6.2B$359M2.6x2.3x44.6x20.8x
Shiji Group$416M$21M6.4x6.2x128.0x97.1x
Newland Digital Tech$1.3B$189M1.8x1.5x12.2x10.6x
Agilysys$319M$57M8.7x8.1x48.7x35.8x
Vusion$1.7B$313M1.0x0.9x5.6x4.8x
Pine Labs$250M$14M8.0x6.4x145.8x32.6x
Diebold Nixdorf$3.8B$329M0.7x0.7x8.6x5.5x
Nayax$400M$66M4.2x3.5x25.4x21.5x

This data is available for Pro users. Sign up to see all atVenu competitors and their valuation data.

Start Free Trial

Common questions about atVenu

When was atVenu founded?atVenu was founded in 2012.
Where is atVenu headquartered?atVenu is headquartered in Los Angeles, CA, United States.
Is atVenu publicly listed?No, atVenu is a private, VC-backed company.
How much funding has atVenu raised?atVenu has raised $161M across 3 funding rounds.
What was atVenu's last funding round?atVenu's last funding round was a $130M undisclosed-stage round in October 2024, led by Sixth Street.
Who are atVenu's investors?atVenu's investors include Tom Williams, Heron Rock Fund, Real Ventures, Sixth Street, Bill Silva Ventures, Frontier Growth and Arba Seed Investment Group.
Which companies are comparable to atVenu?Companies comparable to atVenu include Toast, Replit, Chowbus, SpotOn, Shiji Group and Newland Digital Tech.

See companies similar to atVenu

Start Your
Free Trial Today

Try Multiples for free for 3 days. Got questions or need a demo? Schedule a call with us below.

Start Trial