Alice Valuation, Funding & Investors

Alice is valued at $500M as of July 2021.

See full Alice profile

Last Alice valuation

$500M

Series B · Jul 2021

Last Alice funding round

$140M

Undisclosed stage · Aug 2026

Cumulative funding Alice raised

$240M

across 2 funding rounds

Key investors in Alice

  • CRV
  • Resolute Ventures
  • Highland Europe
  • Vintage Investment Partners
  • Maj Invest Equity
  • Phoenix Financial

Alice Overview

About Alice

ActiveFence is a New York-headquartered provider of AI-powered trust and safety solutions for online platforms worldwide. Its modular tool stack addresses harms including child sexual abuse material, hate speech, terrorism, fraud, disinformation, and nudity across more than 70 languages. ActiveFence combines machine learning models with human intelligence networks to detect and mitigate threats on social media, gaming, fintech, and e-commerce sites.


Founded

2018

HQ

United StatesNew York City, NY

Website

alice.io

Status

Privately held

Customer focus

B2B

Revenue model

Subscription

Valuation

$500M (Jul 2021)

Alice Valuation

Alice is currently valued at $500M, based on its Series B in July 2021.

The $100M round was led by CRV and Highland Europe, with participation from Vintage Investment Partners, Resolute Ventures and Phoenix Financial.

Alice valuation by funding round

Alice valuation by funding round
DateStageValuation
Jul 2021Series B$500M

Alice Funding History

Alice has raised a total of $240M across 2 funding rounds.

Alice's first fundraising round was a $100M Series B in July 2021. The most recent completed round was a $140M undisclosed-stage round in August 2026.

Alice funding rounds

Alice funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Aug 2026Undisclosed stageApax Digital (lead); Maj Invest Equity$140M-Alice, the AI security company formerly known as ActiveFence, raised USD 140 million in a round led by Apax Digital Funds, with Maj Invest joining as a new backer alongside SentinelOne, Samsung Electronics, MoreTech and Phoenix Insurance. Existing investors including Resolute Ventures, Grove Ventures, CRV, Highland Europe, Vintage Investment Partners, Norwest, NFX and Claltech also participated, taking total funding to USD 280 million. The company said its AI security business had grown more than 500 per cent over two years and was approaching USD 100 million of annual recurring revenue.
Jul 2021Series BCRV (lead); Highland Europe (lead); Vintage Investment Partners; Resolute Ventures; Phoenix Financial$100M$500MActiveFence is an AI-powered online safety company co-headquartered in New York and Tel Aviv that detects and combats malicious content including hate speech, disinformation, fraud, and child exploitation. The company uses natural language processing and machine learning algorithms to proactively search the internet for threats and harmful campaigns before they reach customer platforms, protecting billions of users across social media, gaming, streaming, file sharing, and marketplace platforms. Founded in 2018, ActiveFence emerged from stealth on July 27, 2021, announcing $100 million in funding across two rounds: a Series B led by CRV and Highland Europe, and a previously undisclosed Series A led by Grove Ventures and Norwest Venture Partners, with additional participation from Resolute Ventures and Vintage Investment Partners. The company was valued at over $500 million post-money and reported experiencing approximately 100% annual growth. ActiveFence's customer base includes some of the world's leading internet platforms, though specific names were not disclosed, and the company was expanding into additional markets including government agencies and brands seeking to secure their online ecosystems.

Who has invested in Alice?

7 investors have backed Alice across its funding rounds, including CRV, Resolute Ventures, Highland Europe, Vintage Investment Partners, Maj Invest Equity and Phoenix Financial.

Lead investors include Apax Digital, CRV and Highland Europe.


Alice Investors

Investors in Alice by funding rounds participated
InvestorHQRoundsRoleFirst check
Vintage Investment PartnersIsraelHerzliya1ParticipantJul 2021
Maj Invest EquityDenmarkCopenhagen1ParticipantAug 2026
Highland EuropeUnited KingdomLondon1LeadJul 2021
Resolute VenturesUnited StatesSan Francisco, CA1ParticipantJul 2021
Phoenix FinancialIsraelIsrael1ParticipantJul 2021

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Acquisitions by Alice

Alice has acquired 2 companies to date.

Last acquisition by Alice was on September 7th 2023. Alice acquired Spectrum Labs for undisclosed valuation.


Latest Acquisitions by Alice

Spectrum Labs
Rewire
Description
Spectrum Labs is an AI platform detecting toxic behaviors in text, voice, and multilingual content for online safety. San Francisco-headquartered, it helps trust and safety teams at gaming and social platforms reduce moderation costs through automated flagging of harassment and misinformation. The technology processes real-time interactions to protect user communities globally.
Amsterdam-based Rewire builds APIs for detecting harmful online content including hate speech and misinformation. The platform scans social media posts and comments in real-time for moderation tools. Rewire serves news publishers and forums in Europe with customizable risk scores.
HQ CountryUnited StatesUnited Kingdom
HQ City
San Francisco, CA
London
Deal Date7 Sep 20238 Mar 2023
Valuationundisclosedundisclosed
EV/Revenue
EV/EBITDA

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Alice Competitors

Alice competitors include listed companies like Beijing Hanyi Innovation and Intelligo Technology, and private ones like /dev/agents, Auradine, CoLab Software and Comfy.

Public and private companies comparable to Alice
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
/dev/agentsUnited StatesSan Francisco, CAPrivate--$500M-
AuradineUnited StatesSan Jose, CAPrivate--$500M-
CoLab SoftwareCanadaSt. John'sPrivate--$500M-
ComfyUnited StatesSan Francisco, CAPrivate--$500M-
Beijing Hanyi InnovationChinaChinaPublicly listed$28M$5M$493M13.9x
Intelligo TechnologyTaiwanTaiwanPublicly listed$50M$20M$522M8.4x
Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Beijing Hanyi Innovation$28M$5M15.6x13.9x89.9x50.9x
Intelligo Technology$50M$20M8.4x8.4x20.8x-
Yidu Tech$122M($4M)1.4x1.2x(45.0x)7.7x
ExaWizards$77M$13M6.6x5.7x39.3x-
Winner Technology$46M($7M)9.0x-(60.9x)-
Baida Group Co$31M$9M13.6x-45.2x-
Ropeok Technology Group$23M($28M)18.6x-(15.2x)-
Hanwang Technology Co$282M($14M)2.2x-(44.4x)-

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Common questions about Alice

When was Alice founded?Alice was founded in 2018.
Where is Alice headquartered?Alice is headquartered in New York City, NY, United States.
Is Alice publicly listed?No, Alice is a private, VC-backed company.
What is Alice's valuation?Alice was last valued at $500M in its Series B in July 2021.
How much funding has Alice raised?Alice has raised $240M across 2 funding rounds.
What was Alice's last funding round?Alice's last funding round was a $140M undisclosed-stage round in August 2026, led by Apax Digital.
Who are Alice's investors?Alice's investors include Vintage Investment Partners, Maj Invest Equity, Highland Europe, Resolute Ventures, Phoenix Financial, CRV and Apax Digital.
Which companies are comparable to Alice?Companies comparable to Alice include /dev/agents, Auradine, CoLab Software, Comfy, Beijing Hanyi Innovation and Intelligo Technology.
How many companies has Alice acquired?Alice has acquired 2 companies, including Spectrum Labs and Rewire.

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