- Companies
- Profound
Profound Revenue, Valuation, Funding & Investors
Profound is valued at $1.8B as of September 2026.
Last Profound valuation
$1.8B
Series D · Sep 2026
Last Profound funding round
$180M
Series D · Sep 2026
Profound revenue
$7M
Series D · Sep 2026
Key investors in Profound
Kleiner Perkins
South Park Commons
Saga Ventures
Sequoia Capital
Khosla Ventures
Lightspeed Venture Partners
About Profound
Profound is a San Francisco-headquartered analytics platform designed for brands to enhance visibility in AI-generated search results from tools like ChatGPT and Perplexity. It analyzes brand mentions across large language models, delivering metrics on citation frequency and sentiment scores. Sales teams use its dashboard to identify content gaps and optimize SEO strategies for AI environments. Founded in 2023, Profound serves enterprise clients in tech and consumer goods sectors, integrating with Google Analytics and CRM systems for automated recommendations.
Founded
2024
HQ
Website
Status
Privately held
Customer focus
B2B
Revenue model
Subscription
Revenue
$7M (Sep 2026)
Valuation
$1.8B (Sep 2026)
Profound Valuation
Profound is currently valued at $1.8B, based on its Series D in September 2026.
The $180M round was led by Kleiner Perkins and Sequoia Capital, with participation from Khosla Ventures, Evantic Capital, Lightspeed Venture Partners, Saga Ventures and South Park Commons.
Profound's valuation has grown 18x from $100M at its Series A in June 2025 to $1.8B in September 2026, across 3 priced rounds.
Profound valuation by funding round
Revenue multiple| Date | Stage | Valuation | Revenue Multiple |
|---|---|---|---|
| Sep 2026 | Series D | $1.8B | 264.7x |
| Feb 2026 | Series C | $1B | 90.9x |
| Jun 2025 | Series A | $100M | - |
Profound Revenue
Profound's latest recorded revenue is $7M, as of its Series D in September 2026.
Revenue moved from $11M in February 2026 to $7M in September 2026.
Profound revenue by funding round
| Date | Revenue * | Valuation | Revenue Multiple | Stage |
|---|---|---|---|---|
| Sep 2026 | $7M | $1.8B | 264.7x | Series D |
| Feb 2026 | $11M | $1B | 90.9x | Series C |
* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.
Profound Funding History
Profound has raised a total of $335M across 5 funding rounds.
Profound's first fundraising round was a $4M seed round in August 2024. The most recent completed round was a $180M Series D in September 2026.
Profound funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Sep 2026 | Series D | Kleiner Perkins (lead); Sequoia Capital (lead); Khosla Ventures; Evantic Capital; Lightspeed Venture Partners; Saga Ventures; South Park Commons | $180M | $1.8B | Profound raised a $180 million Series D at a $1.8 billion valuation in September 2026, co-led by Sequoia Capital and Kleiner Perkins. Existing investors Lightspeed Venture Partners, Khosla Ventures, Saga Ventures, Evantic, and South Park Commons participated. The round followed Profound’s $96 million Series C earlier in 2026 and was intended to fund expansion of its AI marketing platform and applied AI lab. The financing was driven by Profound’s rapid growth in AI search and marketing software. The company reported serving more than 1,000 enterprise brands, including Comcast, The Estée Lauder Companies, Walmart, Campari Group, Royal Bank of Canada, Zoom, ServiceNow, Ramp, Cursor, MongoDB, and Figma, representing over one third of the Fortune 100. Proceeds were earmarked to deepen product capabilities such as the AI Marketer agent orchestrator and Context Manager, expand the applied AI lab in New York City and San Francisco, and support research into frontier models for marketing workflows. Profound is a New York-based AI marketing startup founded in 2024 by James Cadwallader and Dylan Babbs. Its platform helps brands understand and improve how they appear in AI-generated search and recommendation results. Total funding after the Series D exceeded $335 million. |
| Feb 2026 | Series C | Lightspeed Venture Partners (lead); Kleiner Perkins; Evantic Capital; Sequoia Capital; Saga Ventures; South Park Commons | $96M | $1B | - |
| Aug 2025 | Series B | Sequoia Capital (lead); Kleiner Perkins; Khosla Ventures; Saga Ventures; South Park Commons | $35M | - | - |
| Jun 2025 | Series A | Kleiner Perkins (lead) | $20M | $100M | Profound is a New York-based marketing platform built for the AI era, providing analytics, autonomous content generation, and execution via customizable Profound Agents to track brand visibility, sentiment, and performance across AI answer engines like ChatGPT, Gemini, Perplexity, Claude, Grok, and others. It helps enterprises optimize for answer engine optimization (AEO), integrating with tools like HubSpot, Google Workspace, and Vercel, and has launched features like Knowledge Bases and Contentful integration. The platform serves over 700 enterprise customers, including 10% of the Fortune 500 such as Target, Walmart, Figma, Ramp, MongoDB, Chime, U.S. Bank, and Charlotte Tilbury, enabling rapid improvements in AI visibility. Profound raised $96 million in its Series C round at a $1 billion post-money valuation in February 2026, achieving unicorn status less than two years after founding in 2024. The round was led by Lightspeed Venture Partners, with participation from Sequoia Capital, Kleiner Perkins, Saga VC, South Park Commons, and Evantic, bringing total funding to over $155 million. This follows an aggressive Series B and positions Profound amid rising competition in AEO as conversational AI disrupts traditional search marketing. Funds will accelerate platform development, expand the customer base, scale adoption of Profound Agents, hire talent to compete with AI labs, and build the Profound Ecosystem including training, certification, an agency marketplace, and Profound University to foster Marketing Engineers. With under 150 employees, Profound demonstrates efficient scaling, leads G2 Winter Report 2026 for AEO tools, and hosts events like Zero Click conference, signaling strong product-market fit and investor confidence in AI-driven marketing shifts. |
| Aug 2024 | Seed | Saga Ventures (lead); Thomson Nguyen; Balaji Srinivasan; Khosla Ventures; Scott Belsky; South Park Commons | $4M | - | Profound is a GenAI marketing intelligence platform that equips enterprise brands with real-time analytics, competitive intelligence, and automation agents to optimize visibility in AI-driven discovery across models like ChatGPT, Perplexity, Claude, Gemini, and Grok. The company closed a $3.5 million seed round in August 2024 to pioneer AI optimization, with participation from Khosla Ventures, Saga Ventures, South Park Commons, and angels including Balaji Srinivasan, Ben Braverman, Scott Belsky, and Thomson Nguyen. This foundational funding supported early development of AI visibility insights and content optimization tools in the emerging answer engine optimization (AEO) market. Profound positions itself as a read/write marketing platform, evolving from visibility tracking to autonomous execution via customizable agents that handle content creation, campaign execution, and monitoring. The seed investment enabled initial product-market fit in a competitive landscape where brands adapt to conversational AI replacing traditional search. Profound's broad coverage across multiple LLMs differentiates it from narrow SEO tools, offering benchmarking and automation for precise AI response optimization. |
Who has invested in Profound?
11 investors have backed Profound across its funding rounds, including Kleiner Perkins, South Park Commons, Saga Ventures, Sequoia Capital, Khosla Ventures and Lightspeed Venture Partners.
Lead investors include Kleiner Perkins, Sequoia Capital, Lightspeed Venture Partners and Saga Ventures.
Profound Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 4 | Lead | Jun 2025 | ||
| 4 | Lead | Aug 2024 | ||
| 4 | Participant | Aug 2024 | ||
| 3 | Participant | Aug 2024 | ||
| 3 | Lead | Aug 2025 | ||
| 2 | Lead | Feb 2026 | ||
| 1 | Participant | Aug 2024 | ||
| 1 | Participant | Aug 2024 | ||
| 1 | Participant | Feb 2026 | ||
This data is available for Pro users. Sign up to see all 11 Profound investors. Start Free Trial | ||||
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Start Free TrialProfound Competitors
Profound competitors include listed companies like Amplitude, Planisware and Innodata, and private ones like FullStory, Trulioo and Alation.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Private | - | - | $1.8B | - | ||
| Private | - | - | $1.8B | - | ||
| Publicly listed | $343M | ($76M) | $1.7B | 4.1x | ||
| Publicly listed | $228M | $78M | $1.9B | 6.7x | ||
| Private | $100M | - | $1.7B | 17.0x | ||
| Publicly listed | $252M | $47M | $2B | 5.2x |
Profound Public Comps
Profound is still privately-owned, but its public comps include Amplitude, Planisware, Innodata, Business-intelligence, DoubleVerify, Karooooo, Red Violet, Clarivate, Shanghai DZH and Teradata.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $343M | ($76M) | 4.6x | 4.1x | (21.1x) | 98.8x | |||
| $228M | $78M | 7.3x | 6.7x | 21.5x | 18.4x | |||
| $252M | $47M | 6.8x | 5.2x | 36.6x | 22.7x | |||
| $389M | $54M | 6.6x | 5.9x | 47.7x | - | |||
| $748M | $136M | 2.7x | 2.5x | 14.6x | 7.4x | |||
| $337M | $148M | 6.3x | 5.7x | 14.3x | 13.8x | |||
| $90M | $24M | 13.2x | 11.7x | 50.0x | 31.7x | |||
| $2.5B | $829M | 2.1x | 2.2x | 6.3x | 5.3x | |||
This data is available for Pro users. Sign up to see all Profound competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Profound
| When was Profound founded? | Profound was founded in 2024. |
| Where is Profound headquartered? | Profound is headquartered in New York City, NY, United States. |
| Is Profound publicly listed? | No, Profound is a private, VC-backed company. |
| What is Profound's valuation? | Profound was last valued at $1.8B in its Series D in September 2026. |
| How much funding has Profound raised? | Profound has raised $335M across 5 funding rounds. |
| What was Profound's last funding round? | Profound's last funding round was a $180M Series D in September 2026, led by Kleiner Perkins and Sequoia Capital. |
| Who are Profound's investors? | Profound's investors include Kleiner Perkins, Saga Ventures, South Park Commons, Khosla Ventures, Sequoia Capital, Lightspeed Venture Partners, Thomson Nguyen, Balaji Srinivasan, Evantic Capital, Evantic Capital and 1 other. |
| What is Profound's revenue? | Profound's latest recorded revenue is $7M (September 2026). |
| Which companies are comparable to Profound? | Companies comparable to Profound include FullStory, Trulioo, Amplitude, Planisware, Alation and Innodata. |
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