Incorta Valuation, Funding & Investors
Incorta is valued at $8M as of September 2015.
Last Incorta valuation
$8M
Seed · Sep 2015
Last Incorta funding round
$120M
Series D · Jun 2021
Cumulative funding Incorta raised
$192M
across 6 funding rounds
Key investors in Incorta
GV
Kleiner Perkins
M12
Titanium Ventures
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Ron WohlSorenson Capital
About Incorta
Incorta is a Redwood City-headquartered data analytics company offering the Direct Data Platform for rapid analysis without ETL processes. Backed by GV, Kleiner Perkins, M12, Telstra Ventures, and Sorenson Capital, it serves Fortune 500 firms including Broadcom, Vitamix, Equinix, and Credit Suisse to handle complex datasets in real time.
Founded
2013
HQ
San Francisco, CAWebsite
Status
Privately held
Customer focus
B2B
Revenue model
Subscription
Valuation
$8M (Sep 2015)
Incorta Valuation
Incorta is currently valued at $8M, based on its seed round in September 2015.
Incorta valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Sep 2015 | Seed | $8M |
Incorta Funding History
Incorta has raised a total of $192M across 6 funding rounds.
Incorta's first fundraising round was a $2M seed round in September 2015. The most recent completed round was a $120M Series D in June 2021.
Incorta funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Jun 2021 | Series D | Prysm Capital (lead); Kleiner Perkins; GV; Titanium Ventures; National Grid; Sorenson Capital; M12; Silicon Valley Bank; Ron Wohl; Wipro Ventures | $120M | - | Incorta is a data analytics startup offering an all-in-one platform that simplifies data processing by combining extract, transform, and load (ETL) steps into a single process, enabling customers to analyze corporate data across multiple databases and visualize it in charts and graphics. The company raised $120 million in a Series D funding round on June 23, 2021, led by Prysm Capital, with participation from GV (Google Ventures), M12 (Microsoft's venture arm), Kleiner Perkins, National Grid Partners, Sorenson Capital, Ron Wohl, Titanium Ventures, and others, bringing total funding to $195 million across 10 rounds. Incorta's customers include Broadcom, Redstone Credit Union, Genworth Financial, and Stanford University, positioning it to compete with giants like Oracle, SAP, and Tableau, as well as potential entrants from cloud providers like Amazon, Microsoft, and Snowflake. The funding aims to fuel expansion and competition in the business analytics space. |
| Aug 2019 | Series C | Sorenson Capital (lead); Kleiner Perkins; GV; Titanium Ventures; M12; Wipro Ventures | $30M | - | Incorta, a Californian analytics platform founded in 2013 by former Oracle executives, raised $30 million in an August 15, 2019 Series C funding round led by Sorenson Capital, with participation from GV, Kleiner Perkins, M12, Telstra Ventures, and Ron Wohl, bringing total funding to $75 million. The company develops an ETL-free data processing solution using Direct Data Mapping to enable real-time data analytics, targeting businesses struggling with traditional data warehouses for faster access to complex data volumes. Customers at the time included Starbucks, Shutterfly, and Broadcom. Incorta reported 284% year-over-year revenue growth around the round, attributed to new industry partnerships and product innovation. The company had recently hired 200 new employees over the prior six months, reaching about 250 total, and expanded with offices in Chicago, Dubai, and Bangalore. Funding proceeds were allocated to further hiring, product investment in its Direct Data Mapping system, and deepening ties with major public cloud providers to capitalize on demand for disruptive data warehousing alternatives. Investors highlighted Incorta's potential to upend the mature data warehousing market dominated by slow infrastructure. Subsequent rounds included a $120 million Series D in June 2021 with similar investors plus others like Prysm Capital and National Grid Partners, and total funding reached approximately $193-199 million across 10 rounds by 2021-2025. |
| Oct 2018 | Series B | M12 (lead); Titanium Ventures (lead) | $15M | - | - |
| Sep 2017 | Series B | Kleiner Perkins (lead); GV; Ron Wohl | $15M | - | Incorta is a real-time data analytics startup that eliminates the need for data warehouses using its Direct Data Mapping engine to map data straight from enterprise software and applications, providing near real-time insights for massive datasets. Customers at the time included Broadcom, StitchFix, and Toast. The company raised a $15 million Series B round on September 19, 2017, led by Kleiner Perkins with participation from GV and Ron Wohl, bringing total funding to $25 million following a $10 million Series A led by GV in May 2016. Kleiner Perkins general partner Ted Schlein joined the board. Funds were allocated to accelerate product development, expand sales operations internationally, and develop features for a cloud marketplace enabling partners to build vertical applications and AI modules. |
| Mar 2017 | Series A | GV (lead); Ron Wohl | $10M | - | Incorta is a real-time analytics platform that eliminates the need for data warehouses by using a Direct Data Mapping Engine to map data directly from sources, reducing query times from hours to seconds and enabling secure, sub-second insights at massive scale. Incorporated in 2013 or 2014, the company targets enterprises in regulated industries with its privacy-conscious approach that preserves source system security rules. GV led Incorta's $10 million Series A round announced around March 1, 2017, bringing total funding past $22 million including prior $2.6 million in equity and debt. Ron Wohl, a private investor and former Oracle executive, also participated and joined the board alongside GV's Karim Faris. The funding supported sales, marketing, and accelerated product development. Early customers included Broadcom, Henkel, Stitch Fix, Toast, and an undisclosed top consumer electronics or Fortune 10 manufacturing company. Incorta later raised additional rounds, including a $15 million Series B in September 2017 led by Kleiner Perkins with GV and Ron Wohl participating, and a $120 million Series D in 2021 led by Prysm Capital with GV and others, reaching $195 million total funding. |
| Sep 2015 | Seed | - | $2M | $8M | Incorta raised $514,541.80 in a Series Seed round on September 14, 2015, achieving a post-money valuation of $7.89 million. The round was from undisclosed investors, marking an early funding stage for the data analytics company founded in 2013. This seed investment followed closely after the company's inception and preceded larger subsequent rounds. Incorta develops an ETL-free data processing solution, targeting inefficiencies in traditional data warehousing. The platform enables real-time data analytics, serving customers like Starbucks, Shutterfly, and Broadcom in later years. By 2019, the company reported 284% year-over-year revenue growth, though specific figures were not disclosed. The 2015 seed round contributed to Incorta's funding trajectory, with total capital raised reaching over $199 million by 2025 and a valuation of $507.3 million as of April 2025. Later rounds included a $30 million Series C in 2019 led by Sorenson Capital and a $120 million Series D in 2021. |
Who has invested in Incorta?
10 investors have backed Incorta across its funding rounds, including GV, Kleiner Perkins, M12, Titanium Ventures, Ron Wohl and Sorenson Capital.
Lead investors include Prysm Capital, Sorenson Capital, M12, Titanium Ventures, Kleiner Perkins and 1 other investor.
Incorta Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| San Francisco, CA | 4 | Lead | Mar 2017 | |
| San Francisco, CA | 3 | Lead | Sep 2017 | |
| United States | 3 | Lead | Oct 2018 | |
| United States | 3 | Lead | Oct 2018 | |
| Ron Wohl | San Francisco, CA | 3 | Participant | Mar 2017 |
| Salt Lake City, UT | 2 | Lead | Aug 2019 | |
| San Francisco, CA | 2 | Participant | Aug 2019 | |
| Princeton, NJ | 1 | Lead | Jun 2021 | |
This data is available for Pro users. Sign up to see all 10 Incorta investors. Start Free Trial | ||||
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Start Free TrialAcquisitions by Incorta
Incorta has acquired 3 companies to date.
Last acquisition by Incorta was on February 18th 2026. Incorta acquired layout.dev for undisclosed valuation.
Latest Acquisitions by Incorta
| Description | Layout is an AI-powered startup that instantly generates interactive app prototypes from text descriptions. It enables rapid validation and iteration for development teams worldwide. | Cream Analytics is a SaaS provider delivering business performance analytics, SaaS metrics tracking, board-level reporting, and actionable insights to enhance financial health. London-based, it caters to subscription-based companies worldwide, automating KPI dashboards and forecasting models that integrate with tools like Stripe and QuickBooks. Serving over 500 clients including tech startups and scale-ups, Cream Analytics enables data-informed decisions through customizable visualizations deployed across cloud infrastructures. | BADR is a data science and software engineering firm based in Cairo, Egypt. It delivers end-to-end solutions for big data processing, machine learning models, and custom software for startups and medium enterprises. The team implements platforms using Apache Spark, Kafka, and Kubernetes, serving clients in fintech and logistics across the MENA region. |
| HQ Country |  | |  |
| HQ City | - | Salt Lake City, UT | - |
| Deal Date | 18 Feb 2026 | 20 Jun 2023 | 7 Dec 2018 |
| Valuation | undisclosed | undisclosed | undisclosed |
| EV/Revenue | |||
| EV/EBITDA | |||
This data is available for Pro users. Sign up to see all Incorta acquisitions and their M&A valuation multiples. Start Free Trial | |||
Incorta Competitors
Incorta competitors include listed companies like SpectrumOne and Rosslyn Data Technologies, and private ones like asignature, Rose AI, Matrixian and Gryps.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| New York City, NY | Private | - | - | $8M | - | |
| New York City, NY | Private | - | - | $8M | - | |
 Netherlands | Private | - | - | $8M | - | |
| New York City, NY | Private | - | - | $9M | - | |
 Sweden | Publicly listed | $358K | ($703K) | $6M | - | |
 United Kingdom | Publicly listed | $4M | ($2M) | $2M | 0.5x |
Incorta Public Comps
Incorta is still privately-owned, but its public comps include RooLife Group, SpectrumOne, Dataworks Group, Nuvini, Rosslyn Data Technologies, FiscalNote, PMI Group, Pointerra, Semantix and Vianet.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $7M | ($2M) | 1.0x | - | (2.8x) | - | |||
| $358K | ($703K) | 16.4x | - | (8.3x) | - | |||
| $5M | ($6M) | 2.0x | - | (1.7x) | - | |||
| $38M | ($3M) | 0.5x | 0.5x | (5.5x) | 3.1x | |||
| $4M | ($2M) | 0.5x | 0.5x | (0.8x) | (1.0x) | |||
| $95M | ($32M) | 1.3x | 1.5x | (3.8x) | 12.2x | |||
| $755M | ($759M) | 0.0x | - | (0.0x) | - | |||
| $7M | ($1M) | 2.1x | 2.3x | (13.1x) | (31.1x) | |||
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Common questions about Incorta
| When was Incorta founded? | Incorta was founded in 2013. |
| Where is Incorta headquartered? | Incorta is headquartered in San Francisco, CA, United States. |
| Is Incorta publicly listed? | No, Incorta is a private, VC-backed company. |
| What is Incorta's valuation? | Incorta was last valued at $8M in its seed round in September 2015. |
| How much funding has Incorta raised? | Incorta has raised $192M across 6 funding rounds. |
| What was Incorta's last funding round? | Incorta's last funding round was a $120M Series D in June 2021, led by Prysm Capital. |
| Who are Incorta's investors? | Incorta's investors include GV, Kleiner Perkins, Titanium Ventures, M12, Ron Wohl, Sorenson Capital, Wipro Ventures, Prysm Capital, National Grid and Silicon Valley Bank. |
| Which companies are comparable to Incorta? | Companies comparable to Incorta include asignature, Rose AI, Matrixian, Gryps, SpectrumOne and Rosslyn Data Technologies. |
| How many companies has Incorta acquired? | Incorta has acquired 3 companies, including layout.dev, Cream Analytics and BADR. |
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