Icon Valuation, Funding & Investors

Icon is valued at $2B as of October 2022.

See full Icon profile

Last Icon valuation

$2B

Seed · Oct 2022

Last Icon funding round

$9M

Seed · Sep 2024

Cumulative funding Icon raised

$21M

across 4 funding rounds

Key investors in Icon

  • Alumni Ventures
  • Plug and Play
  • Portland Seed Fund
  • Rethink Impact
  • Kelly Services
  • Tom Blaisdell

Icon Overview

About Icon

Icon is a Denver-based retirement technology provider offering Portable Retirement Plans that integrate with payroll systems for small businesses nationwide. The platform automates 401(k) administration, compliance reporting, and participant onboarding via APIs compatible with Gusto and ADP. Its PRP model allows account portability across employers, serving over 1,000 companies with features like auto-escalation and financial wellness tools.


Founded

2020

HQ

United StatesSan Francisco, CA

Status

Privately held

Customer focus

B2B

Revenue model

Subscription

Valuation

$2B (Oct 2022)

Icon Valuation

Icon is currently valued at $2B, based on its seed round in October 2022.

Icon valuation by funding round

Icon valuation by funding round
DateStageValuation
Oct 2022Seed$2B

Icon Funding History

Icon has raised a total of $21M across 4 funding rounds.

Icon's first fundraising round was a $3M seed round in July 2020. The most recent completed round was a $9M seed round in September 2024.

Icon funding rounds

Icon funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Sep 2024Seed-$9M--
Oct 2022Seed-$6M$2BICON develops 3D printing technology to construct homes, targeting residential, affordable housing, hospitality, and Department of Defense projects. The Austin-based company launched in 2018 with the first permitted 3D-printed home in the U.S., a 350-square-foot structure printed in 48 hours, and has delivered over two dozen 3D-printed homes and structures across the U.S. and Mexico, with more than half serving the homeless or those in chronic poverty, including partnerships with New Story and Mobile Loaves & Fishes. In February 2022, ICON raised $185 million in an extension of its $207 million Series B, led by Tiger Global Management, bringing total equity funding to $451 million at a valuation approaching $2 billion. Existing investors including Norwest Venture Partners, 8VC, Bjarke Ingels Group, BOND, Citi Crosstimbers, Ensemble, Fifth Wall, LENx, Moderne Ventures, and Oakhouse Partners had previously backed the company, with some participating in the extension. The capital supported scaling operations, team growth, and R&D in construction 3D printing to address U.S. housing shortages.
Jun 2022SeedPlug and Play$3M--
Jul 2020SeedTom Blaisdell (lead); Kelly Services; Alumni Ventures; Portland Seed Fund; Rethink Impact$3M-Icon Savings Plan is a US-based retirement savings platform that closed a $3.2 million seed round in July 2020 led by Tom Blaisdell of DCM Ventures. The round included participation from Rethink Impact, TASC Ventures, Kelly Innovation Fund, Portland Seed Fund, and Alumni Ventures Group. Beyond the funding amount and investor participation, no additional financial metrics such as valuation, revenue, or growth metrics were publicly disclosed for this early-stage seed funding round.

Who has invested in Icon?

6 investors have backed Icon across its funding rounds, including Alumni Ventures, Plug and Play, Portland Seed Fund, Rethink Impact, Kelly Services and Tom Blaisdell.

Lead investors include Tom Blaisdell.


Icon Investors

Investors in Icon by funding rounds participated
InvestorHQRoundsRoleFirst check
Tom BlaisdellUnited StatesSan Francisco, CA1LeadJul 2020
Plug and PlayUnited StatesSan Francisco, CA1ParticipantJun 2022
Kelly ServicesUnited StatesDetroit, MI1ParticipantJul 2020
Alumni VenturesUnited StatesUnited States1ParticipantJul 2020

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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

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Icon Competitors

Icon competitors include listed companies like iFAST Corp, Bravura Solutions, Shenzhen Fortune Trend and Abaxx Technologies, and private ones like Raise Financial Services and 21Finance.

Public and private companies comparable to Icon
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
iFAST CorpSingaporeSingaporePublicly listed$349M$106M$2.1B2.7x
Bravura SolutionsAustraliaAustraliaPublicly listed$201M$55M$1B4.9x
Shenzhen Fortune TrendChinaChinaPublicly listed$55M$50M$4.1B68.1x
Abaxx TechnologiesCanadaCanadaPublicly listed$749K($28M)$503M136.9x
Raise Financial ServicesIndiaMumbaiPrivate$96M-$1.2B12.5x
21FinanceLiechtensteinLiechtensteinPrivate--$2B-

Icon Public Comps

Icon is still privately-owned, but its public comps include Alkami Technology, Matsui Securities, iFAST Corp, TOP Financial Group, Computer Age Management Services, Diebold Nixdorf, Aisino, Porch Group, Sharplink and eToro.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Alkami Technology$444M($27M)5.1x4.5x(85.4x)26.5x
Matsui Securities$316M-----
iFAST Corp$349M$106M3.7x2.7x12.2x8.9x
TOP Financial Group$5M($716K)396.4x-(2613.7x)-
Computer Age Management Services$158M$74M11.2x10.5x23.8x23.0x
Diebold Nixdorf$3.8B$329M0.7x0.7x8.6x5.5x
Aisino$828M($46M)1.6x-(29.5x)-
Porch Group$510M$79M4.0x4.1x25.7x18.4x

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Common questions about Icon

When was Icon founded?Icon was founded in 2020.
Where is Icon headquartered?Icon is headquartered in San Francisco, CA, United States.
Is Icon publicly listed?No, Icon is a private, VC-backed company.
What is Icon's valuation?Icon was last valued at $2B in its seed round in October 2022.
How much funding has Icon raised?Icon has raised $21M across 4 funding rounds.
What was Icon's last funding round?Icon's last funding round was a $9M seed round in September 2024.
Who are Icon's investors?Icon's investors include Tom Blaisdell, Plug and Play, Kelly Services, Alumni Ventures, Portland Seed Fund and Rethink Impact.
Which companies are comparable to Icon?Companies comparable to Icon include iFAST Corp, Bravura Solutions, Shenzhen Fortune Trend, Abaxx Technologies, Raise Financial Services and 21Finance.

See companies similar to Icon

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