ABCS Insights Valuation, Funding & Investors
ABCS Insights is valued at $6M as of March 2022.
Last ABCS Insights valuation
$6M
Pre-seed · Mar 2022
Last ABCS Insights funding round
$50M
Series A · Jul 2026
Cumulative funding ABCS Insights raised
$101M
across 4 funding rounds
Key investors in ABCS Insights
Volition Capital
Emerging Ventures
ABCS Insights Overview
About ABCS Insights
ABCS Insights specializes in advertising data, analytics, and attribution across platforms, helping clients measure multichannel behaviors to optimize campaigns.
Founded
2020
HQ
United StatesWebsite
Status
Privately held
Customer focus
B2B
Revenue model
Services, Subscription
Valuation
$6M (Mar 2022)
ABCS Insights Valuation
ABCS Insights is currently valued at $6M, based on its pre-seed round in March 2022.
The $100K round included Emerging Ventures.
ABCS Insights valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Mar 2022 | Pre-seed | $6M |
ABCS Insights Funding History
ABCS Insights has raised a total of $101M across 4 funding rounds.
ABCS Insights' first fundraising round was a $900K pre-seed round in January 2020. The most recent completed round was a $50M Series A in July 2026.
ABCS Insights funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Jul 2026 | Series A | Volition Capital (lead) | $50M | - | ABCS Insights emerged from stealth with a $50 million Series A funding round led by Volition Capital, with co-founder and managing partner Sean Cantwell leading the investment. The deal, announced in July 2026, marks a strategic entry into the marketing effectiveness measurement sector, backing ABCS's thesis that measurement is shifting toward a connected view of the customer journey beyond legacy models. The founding team, including Shimizu and Sheng, spent over six years building the platform, dataset, and team, drawing experience from NCSolutions—the original closed-loop purchase-exposure measurement infrastructure later absorbed by Circana. ABCS Insights operates as the industry's only independent company dedicated to marketing effectiveness measurement across all channels, aiming to revolutionize marketing effectiveness with 360-degree consumer insights. The investment expands Volition Capital's footprint in the measurement and analytics ecosystem, following prior backing of category-definers like Visual IQ and Connatix. ABCS Insights is recognized on the Inc. 5000 list at position #59 and is generating revenue. |
| Feb 2025 | Undisclosed stage | - | $50M | - | ABCS Insights is a media measurement company founded in 2020 that provides full-funnel campaign validation and optimization, linking ad exposure to business outcomes like brand lift, consideration lift, and sales lift using privacy-safe, deterministic datasets including a 23 million-household receipt panel, 20 million-member U.S. survey panel, and 70 million-user location data panel. The company ranked No. 59 on the 2025 Inc. 5000 list of America's fastest-growing private companies, indicating rapid growth over the past three years driven by demand for independent, transparent advertising performance data amid rising accountability needs in retail media networks, connected TV, out-of-home, and digital ecosystems. CEO Jerome Shimizu highlighted the firm's focus on outcomes over proxies as key to market resonance. No details on any VC funding rounds, valuations, revenue, ARR, or EBITDA were found in the results. General AI startup median pre-money valuations by stage in 2025 are provided but not specific to ABCS Insights. |
| Mar 2022 | Pre-seed | Emerging Ventures | $100K | $6M | - |
| Jan 2020 | Pre-seed | - | $900K | - | - |
Who has invested in ABCS Insights?
2 investors have backed ABCS Insights across its funding rounds, including Volition Capital and Emerging Ventures.
Lead investors include Volition Capital.
ABCS Insights Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
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Start Free TrialABCS Insights Competitors
ABCS Insights competitors include listed companies like Appen and FiscalNote, and private ones like Glanceable, Pulse, KPI6 and LookApp.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
 Paris | Private | - | - | $7M | - | |
 London | Private | - | - | $7M | - | |
 Rubiera | Private | - | - | $5M | - | |
 Bogotá | Private | - | - | $4M | - | |
 Australia | Publicly listed | $231M | $9M | $199M | 0.6x | |
| United States | Publicly listed | $95M | ($32M) | $1M | 1.5x |
ABCS Insights Public Comps
ABCS Insights is still privately-owned, but its public comps include SpectrumOne, Intouch Insight, Brilliant Future, RooLife Group, Novus Group International, Rosslyn Data Technologies, FiscalNote, PMI Group, Nuvini and Semantix.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $358K | ($703K) | 16.4x | - | (8.3x) | - | |||
| $18M | $194K | 0.3x | - | 30.4x | - | |||
| $9M | $557K | 0.4x | - | 5.5x | - | |||
| $7M | ($2M) | 1.0x | - | (2.8x) | - | |||
| $6M | $62K | 0.3x | - | 30.4x | - | |||
| $4M | ($2M) | 0.5x | 0.5x | (0.8x) | (1.0x) | |||
| $95M | ($32M) | 1.3x | 1.5x | (3.8x) | 12.2x | |||
| $755M | ($759M) | 0.0x | - | (0.0x) | - | |||
This data is available for Pro users. Sign up to see all ABCS Insights competitors and their valuation data. Start Free Trial | ||||||||
Common questions about ABCS Insights
| When was ABCS Insights founded? | ABCS Insights was founded in 2020. |
| Where is ABCS Insights headquartered? | ABCS Insights is headquartered in United States. |
| Is ABCS Insights publicly listed? | No, ABCS Insights is a private, VC-backed company. |
| What is ABCS Insights' valuation? | ABCS Insights was last valued at $6M in its pre-seed round in March 2022. |
| How much funding has ABCS Insights raised? | ABCS Insights has raised $101M across 4 funding rounds. |
| What was ABCS Insights' last funding round? | ABCS Insights' last funding round was a $50M Series A in July 2026, led by Volition Capital. |
| Who are ABCS Insights' investors? | ABCS Insights' investors include Emerging Ventures and Volition Capital. |
| Which companies are comparable to ABCS Insights? | Companies comparable to ABCS Insights include Glanceable, Pulse, KPI6, LookApp, Appen and FiscalNote. |
See companies similar to ABCS Insights
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